All Elite Wrestling, LLC
All Elite Wrestling
TypePrivate
IndustryProfessional wrestling
FoundedJanuary 1, 2019 (2019-01-01)
FoundersShahid Khan
Tony Khan[1][2][3]
Headquarters1 EverBank Stadium Drive,
Area served
Worldwide
Key people
Products
ServicesLicensing
RevenueIncrease ~$175 million (2023)[4]
OwnersShahid Khan and Tony Khan
DivisionsAEW Games[5]
AEW Heels[6]
AEW Music[7]
Shop AEW[8]
Websiteallelitewrestling.com

All Elite Wrestling (AEW) is an American professional wrestling promotion based in Jacksonville, Florida. The promotion is owned by Shahid Khan and his son Tony with the latter being the President and CEO. Its headquarters is at EverBank Stadium, the home of the National Football League's Jacksonville Jaguars, a team also owned by Shahid Khan.[9][10] CBS Sports described AEW as "the first company with major financial backing to take a swing at beginning to compete with WWE on a major level in nearly two decades".[11]

Since October 2, 2019, AEW has produced a two-hour weekly television show, Dynamite, which is considered their flagship program and it airs live, with some exceptions. The show aired on TNT until December 2021, moving to TNT's sister channel, TBS, on January 5, 2022. The company also has two other weekly television shows, both on TNT: Rampage, a one-hour program airing since August 13, 2021, and Collision, a two-hour program that premiered on June 17, 2023. The company also has a quarterly special on TNT titled Battle of the Belts. AEW previously had two weekly YouTube-exclusive shows, Dark and Dark: Elevation, canceled following the addition of Collision. The company also produces a number of pay-per-view (PPV) and television specials throughout the year, with Double or Nothing considered their flagship PPV.

History

Background and formation (2017–2019)

In May 2017, professional wrestling journalist Dave Meltzer made a comment that the American professional wrestling promotion Ring of Honor (ROH) could not sell 10,000 tickets for a wrestling event,[12] a feat that no U.S.-based wrestling promotion besides the dominant WWE had accomplished since WWE's defunct major competitor, World Championship Wrestling (WCW), in 1999.[13] The comment was responded to by professional wrestlers Cody Rhodes and The Young Bucks (the tag team of Matt Jackson and Nick Jackson), who were then top stars signed to ROH and good friends both inside and outside of professional wrestling as part of the group Bullet Club (and later part of the sub-Bullet Club faction, The Elite).[14] They promoted and held an independent professional wrestling event called All In in September 2018, featuring wrestlers from ROH as well as other promotions. The event sold out in 30 minutes and had the largest audience in attendance for a professional wrestling show in the United States held and organized by promoters not affiliated with WWE or WCW since 1993. The event was attended by 11,263 people.[15][16][17][18] The event was acclaimed, and it led to much online speculation that Cody and The Young Bucks would expand their ambitions and create their own professional wrestling promotion or do a second All In event. Reportedly, people in the television industry were also very impressed with the show.[19][20]

Cody Rhodes, The Young Bucks (Matt Jackson and Nick Jackson), and Kenny Omega teamed up to help start the promotion.
Tony Khan (left) is the president and CEO of AEW, while his father Shahid Khan (right) is the co-lead investor and co-owner of the promotion.

On November 5, 2018, several trademarks were filed in Jacksonville, Florida, that indicated the launch of All Elite Wrestling.[21][22] Names filed for trademark included: All Elite Wrestling, AEW All Out, All Out, AEW, Double or Nothing, Tuesday Night Dynamite, AEW Double or Nothing, and several logos.[23][24][25] In December 2018, Cody, The Young Bucks, and several other wrestlers left ROH.[26][27] The official announcement of AEW's creation came at midnight Eastern Time on January 1, 2019, in an episode of Being the Elite, a YouTube web series created by and featuring The Elite. Also announced in the episode was Double or Nothing, AEW's inaugural event and sequel to All In.[28][29][30]

On January 2, 2019, Cody and The Young Bucks officially signed with the promotion as competitors as well as serving as AEW's co-Executive vice presidents, while entrepreneur, football executive, and longtime wrestling fan Tony Khan was announced as the president of the company.[31][32] Tony and his father, Shahid, were reportedly backing the promotion as lead investors.[33][34] The Khans are billionaires and part of the ownership group of the Jacksonville Jaguars NFL team and Fulham F.C..[35]

Cody's wife, Brandi Rhodes, was announced as the company's chief brand officer on January 3, 2019.[36][37] On January 8, 2019, the company held its inaugural press conference on the forecourt of the TIAA Bank Field, where they announced talents that were going to perform as part of the promotion, including former ROH wrestlers the team of SoCal Uncensored (Christopher Daniels, Scorpio Sky, and Frankie Kazarian), "Hangman" Adam Page, independent wrestlers Britt Baker, Joey Janela, and former WWE wrestlers Pac and Chris Jericho.[38][39][40]

On February 7, 2019, the group held a press conference where tickets were released for Double or Nothing. Other big announcements included Kenny Omega joining as a wrestler and the company's fourth co-Executive Vice President, as well as the signings of The Lucha Brothers (Pentagón Jr. and Rey Fénix) and Best Friends (Trent Beretta and Chuck Taylor).[41]

Early history and TNT debut (2019–2020)

AEW has based its headquarters at EverBank Stadium in Jacksonville, Florida, since the promotion's inception

On May 15, 2019, AEW and WarnerMedia announced a deal for a weekly prime-time show airing live on TNT, the network that formerly had broadcast WCW's Monday Nitro during the Monday Night Wars (1995–2001). CBS Sports described AEW as "the first company with major financial backing to take a swing at beginning to compete with WWE on a major level in nearly two decades".[11]

On May 25, 2019, AEW produced their first-ever pay-per-view (PPV), Double or Nothing. It took place at the MGM Grand Garden Arena in the Las Vegas suburb of Paradise, Nevada and saw the debut of Jon Moxley, formerly known as Dean Ambrose in WWE. Also during Double or Nothing, pro-wrestling veteran Bret Hart unveiled the AEW World Championship belt.[42] During the summer, AEW produced two more events, Fyter Fest in June and Fight for the Fallen in July.[43]

On August 31, 2019, AEW produced their second pay-per-view event, All Out as a spiritual successor to All In. At the event, the AEW Women's World Championship belt was unveiled and in the main event, Chris Jericho defeated "Hangman" Adam Page to become the inaugural AEW World Champion.[44] On September 19, TNT's website listed AEW's show as AEW Dynamite with a one-hour preview show scheduled for October 1 at 8 p.m.[45] On October 2, Dynamite debuted on TNT which averaged 1.409 million viewers, which made it the largest television debut on TNT in five years.[46] Also on October 2, WWE's NXT would make its two-hour debut on USA Network (the previous two episodes featured the first hour on USA with the second hour on the WWE Network), and they averaged 891,000 viewers. Dynamite beat out NXT in viewership and more than doubled its competition in the key adults 18–49 demographic, scoring 878,000 viewers compared to NXT's 414,000. This would also mark the beginning of the "Wednesday Night Wars".[47] Prior to and after the episodes, untelevised matches were filmed to air on AEW Dark on the following Tuesdays (except before PPV events, where the episodes aired Fridays) on AEW's YouTube channel.[48] On November 9, AEW produced their third pay-per-view event, Full Gear. In the main event, Jon Moxley defeated Kenny Omega in an unsanctioned Lights Out match.[49]

On January 15, 2020, WarnerMedia and AEW announced a $175 million contract extension for Dynamite on TNT through 2023 and that AEW would be launching an upcoming second television weekly show, later revealed as AEW Rampage.[50][51]

AEW has a training facility known as the Nightmare Factory, which is co-owned by Cody Rhodes (the facility’s name being an ode to his nickname) and AEW wrestler/coach Q. T. Marshall, who also serves as head trainer.[52][53]

Effects of the COVID-19 pandemic (2020–2021)

Daily's Place in Jacksonville, Florida, which is connected to EverBank Stadium, is considered AEW's home venue. Nearly all AEW events held from March 2020 to July 2021 took place there due to the COVID-19 pandemic.

As other sports cancellations and postponements were being announced in March 2020, AEW began to be impacted by the American onset of the COVID-19 pandemic. Following the suspension of the 2019-20 NBA season after two players tested positive for the virus, the March 18 episode of Dynamite was held without spectators from Daily's Place in Jacksonville, Florida.[54][55] That year's Double or Nothing was supposed to take place on May 23, but on April 8, the MGM Grand Garden Arena announced that they had canceled all events up through May 31 due to the pandemic.[56] At that point, Nevada had been in a state of emergency since March 12, banning all public gatherings indefinitely. In response, AEW announced that Double or Nothing would still proceed as planned but from Daily's Place, as well as TIAA Bank Field for the main event match.

On April 13, Florida Governor Ron DeSantis had deemed AEW, like WWE, an essential business critical to the state's economy, and had added an exception under the state's stay-at-home order for employees of a "professional sports and media production" that is closed to the public and has a national audience.[57][58][59] In an interview on the AEW Unrestricted podcast, Tony Khan stated the pandemic has deprived AEW millions of dollars in revenue from live events.[60]

On August 3, 2020, Jazwares released the first line of AEW action figures and toys.[61]

AEW announced the return of ticketed fans to live events on August 20, following the Centers for Disease Control and Prevention (CDC) guidelines including wearing masks, physical distancing, and temperature checks.[62] Beginning with their August 27 episode of Dynamite, they allowed up to 10 percent capacity at Daily's Place and up to 15 percent capacity starting with that year's All Out.[63]

On November 10, 2020, the promotion announced AEW Games, the company's video game brand. AEW revealed that three games were in development; AEW Casino: Double or Nothing and AEW Elite GM for mobile devices, and AEW Fight Forever developed by former WWE 2K developer Yuke's.[64][65]

For the Double or Nothing pay-per-view in May 2021, the venue was raised to full capacity, making it the first time AEW held an event with a full capacity crowd since March 2020.[66]

Return to live touring (2021–2022)

In May 2021, AEW announced that they would be returning to live touring, beginning with a special episode of Dynamite titled Road Rager on July 7 in Miami, Florida, in turn becoming the first major professional wrestling promotion to resume live touring during the COVID-19 pandemic.[67] Road Rager was also the first in a four-week span of special Dynamite episodes called the "Welcome Back" tour, which continued with the two-part Fyter Fest on July 14 and 21 in Cedar Park and Garland, Texas, respectively, and then concluded with Fight for the Fallen on July 28 in Charlotte, North Carolina.[68][69] In June, AEW announced that the September 22 episode of Dynamite would be another special episode titled Grand Slam and would be AEW's New York City debut, a city primarily known as home territory for WWE, as well as their first full event held in a stadium. The event would also become AEW's most attended event, with over 20,000 spectators.[70][71][72]

On August 20, 2021, CM Punk joined AEW. It was Punk's comeback to professional wrestling after leaving WWE in 2014.[73]

On August 27, 2021, it was revealed that Dark would begin being taped at its own set within Universal Studios Florida in Orlando at Soundstage 21.[74]

In February 2022, following an acclaimed ladder match with Sammy Guevara, Cody Rhodes departed the company to rejoin WWE.

On the March 2, 2022, episode of Dynamite, Tony Khan announced that he had acquired ROH from Sinclair Broadcast Group.[75] Later in 2022, AEW promoted its first events outside of the United States, when they held a live broadcast of Dynamite on October 12 in Toronto, Ontario, Canada, followed by a Rampage taping the next night at the same venue.[76] The company has since gone on to hold numerous other events in Canada.

Debut of Collision and All In at Wembley Stadium (2022–present)

Following the 2022 All Out pay-per-view, then-reigning AEW World Champion CM Punk used the post-PPV media scrum to air out-of-character grievances against multiple members of the roster, including Colt Cabana, Adam Page and AEW Executive Vice Presidents Kenny Omega and The Young Bucks.[77] After Punk's portion of the scrum concluded, it later emerged that Punk and his friend Ace Steel had a legitimate brawl with Omega, the Young Bucks and Christopher Daniels following the Bucks and Omega storming into the former's locker room.[78] The incident was dubbed by fans and reporters as "Brawl Out". In the aftermath, all involved were suspended,[78] Omega and the Bucks were stripped of their AEW World Trios Championship and Punk was stripped of the AEW World Championship.[79] Steel's contract was terminated by AEW a month later,[80] The Bucks and Omega returned at Full Gear and Punk returned the following June after undergoing surgery for an injury from his match with Moxley.

In January 2023, AEW sold its broadcasting rights to streaming service DAZN in 42 territories in Europe and Central Asia.

On February 1, 2023, AEW announced that they would be expanding its live events schedule and would begin doing house shows, with its house show series titled AEW: House Rules. AEW's first House Rules event took place on March 18 at the Hobart Arena in Troy, Ohio.[81] Prior to House Rules, AEW had only held one house show, titled The House Always Wins, which occurred at Daily's Place in Jacksonville on April 9, 2021.[82] On April 5, 2023, AEW announced that they would revive the All In name (a name Tony Khan acquired the rights to after purchasing ROH) for AEW's United Kingdom debut to be held at London's Wembley Stadium on August 27, 2023.[83]

On May 17, 2023, AEW announced a third weekly television show titled AEW Collision, with its first episode featuring Punk's return to the company and Luchasaurus capturing the AEW TNT Championship from Wardlow. The show airs live, with some exceptions, and premiered on TNT on Saturday, June 17, 2023.[84]

In June 2023 AEW released AEW Fight Forever after years of development. The game received mixed reviews, being praised for its throwback style of arcade gameplay, but criticized for limited presentation, modes and customization.[85][86]

In August 2023, AEW held All In at Wembley Stadium, a pay-per-view that received critical acclaim; with a live paid attendance number of 72,265, it became one of the highest attended event in professional wrestling history.[87][88] The event is also notable for being CM Punk's final AEW event, as he was fired with cause by Khan and the AEW Discipline Committee, following a legitimate backstage altercation with Jack Perry.[89] Perry was also later suspended indefinitely.[90]

At the WrestleDream pay-per-view event on October 1, 2023, Adam Copeland, formerly known in WWE as Edge, made his AEW debut, using the Rated R Superstar moniker. He made his debut saving Sting and Darby Allin from an attack by the Patriarchy (Christian Cage, Nick Wayne, and Luchasaurus), and subsequently made his in-ring debut against Luchasaurus on October 10 edition on Dynamite: Title Tuesday. Following his debut at WrestleDream, it was revealed by Tony Khan that Copeland had signed a full-time, multi-year deal with AEW.[91]

Programming

Prior to Dynamite and pay-per-view events, AEW released a "Road to..." and "Countdown to..." series of videos on its official YouTube channel. The videos consist of interviews, video packages, and backstage segments. The series is used to hype pre-existing matches, as well as create new rivalries.[92]

In November 2019, AEW announced Bash at the Beach, a nine-day series of events, featuring two episodes of Dynamite, including one aboard Chris Jericho's Rock 'N' Wrestling Rager at Sea.[93]

In February 2021, AEW announced their newest show AEW Dark: Elevation, which began airing on March 15. The show was uploaded to their YouTube channel on Mondays at 7 p.m. ET as a complement to AEW Dark.[94]

As part of the deal to move Dynamite to TBS, AEW agreed to produce quarterly television specials on TNT that would air on Saturdays at 8 p.m. ET. The series was titled AEW Battle of the Belts, with the first special airing on January 8, 2022.[95][96] Beginning with the fourth special on October 7, 2022, Battle of the Belts was moved to Friday nights, airing immediately after Rampage at 11 p.m. ET to avoid potential counterprogramming, particularly against WWE's pay-per-views.[97]

On the February 22, 2023, episode of Dynamite, Tony Khan and Adam Cole announced a new television program beginning on March 29 called AEW: All Access. "All Access" was a mini-series and ran six episodes, airing from March 29 to May 10, 2023. It was a reality television show about the lives of the promotion's wrestlers and featured behind-the-scenes footage. The program aired immediately after Dynamite at 10 p.m. ET on TBS. Though CEO Khan stated [98] that the show performed well and was positively received, there is no confirmation of a second season.

With the addition of Collision to AEW's weekly lineup, which began broadcasting on TNT on June 17, 2023, AEW ended their weekly online shows Dark and Dark: Elevation.[99]

Broadcast

ProgramOriginal releaseOriginal networkNotes
AEW DynamiteOctober 2, 2019–presentTBSAEW's live flagship television program.
AEW RampageAugust 13, 2021–presentTNTAEW's taped supplemental television program.
AEW CollisionJune 17, 2023–presentTNTAEW's second live television program.[100]
AEW Battle of the BeltsJanuary 8, 2022–presentTNTQuarterly television specials.
AEW All AccessMarch 29, 2023–presentTBSReality television program featuring behind-the-scenes footage.

Online

ProgramOriginal releaseOriginal networkNotes
AEW UnrestrictedFebruary 24, 2020–presentYouTubeOnline show featuring interviews with AEW's roster, hosted by Tony Schiavone, Will Washington, and Aubrey Edwards.

Former

ProgramAiredNetworkNotes
AEW DarkOctober 8, 2019 – April 25, 2023YouTubeOnline show that featured matches taped at Universal Studios Florida.
AEW Dark: ElevationMarch 15, 2021 – April 24, 2023YouTubeOnline show that featured untelevised matches from Dynamite tapings which involved wrestlers from AEW's roster and the independent circuit.

Events

AEW pay-per-view events are available via Bleacher Report in the United States and Canada, and via FITE TV internationally. Additionally, AEW PPVs are also available via traditional PPV outlets in the United States and Canada and are carried by all major satellite providers. AEW held their first UK and European show in the form of AEW All In in 2023.[101][102]

International rights

On May 8, 2019, AEW reached a media rights deal with British media company ITV plc to broadcast AEW shows on ITV4 with pay-per-views being broadcast on ITV Box Office starting with Double or Nothing on May 25, 2019. However, after ITV Box Office ceased operations in January 2020, ITV no longer broadcasts AEW pay-per-views in the UK.[103]

On February 19, 2020, AEW reached a new media rights deal with German media company Sky Deutschland (which previously broadcast WWE and Impact Wrestling shows) to broadcast AEW pay-per-views on Sky Select Event.[104]

On summer 2020, all AEW programs (with the exception of AEW Collision) have been broadcast in Italy by Sky Italia through its sports' channels.[105]

On January 22, 2021, TNT Africa announced that the channel would begin airing Dynamite on Friday nights in Sub-Saharan Africa. The show premiered on February 5, 2021.[106]

On May 19, 2021, AEW announced that Dynamite would be moving to TBS in January 2022. In addition, AEW also announced that they would be launching a second weekly TV show called AEW Rampage, which would air on Fridays at 10 p.m. ET on TNT, beginning August 13.[95]

On August 2, 2021, AEW announced a deal with Discovery Inc. to air Dynamite and Rampage on Eurosport in India starting on August 15, 2021.[107] On February 10, 2022, Warner TV announced that they would be airing Dynamite and Rampage in Poland.[108] On April 8, 2022, it was announced that as part of the AEW and NJPW working relationship, Dynamite and Rampage would air in Japan on NJPW World.[109][110] On May 5, 2022, AEW announced that Dynamite and Rampage would air on TNT in Spain starting on June 17, 2022, and later live from June 19, 2022.[111]

AEW events aired in Latin America on Space from late 2020 to late 2022. The promotion airs in Hispanic America on Vix since July 2023, and in Brazil on AEW Plus.

Partnerships

AEW has partnership agreements with several promotions around the world. In addition, as Tony Khan owns both AEW and Ring of Honor Wrestling (ROH), wrestlers from AEW companies frequently appear on ROH and vice versa; however, though ROH belts are often defended on AEW shows the reverse is rarely true.

In early 2019, AEW struck two partnership deals with Mexican Lucha Libre AAA Worldwide (AAA) and Chinese Oriental Wrestling Entertainment (OWE) promotions.[39][41] By late 2020 and going into 2021, AEW formed partnerships with other wrestling promotions. Tony Khan has dubbed the concept of wrestlers from other promotions appearing in AEW as going through "the forbidden door".[112] In December of that year, AEW began a partnership with Impact Wrestling, which saw AEW World Champion Kenny Omega making appearances on Impact!.[113] Omega would later make his in ring debut for Impact at Hard to Kill,[114] and defeated Rich Swann to win the Impact World Championship at the Rebellion event, making him the first person to hold championships in both Impact and AEW concurrently.[115] In October 2021, the working relationship between AEW and Impact Wrestling ended following Impact's Bound for Glory.[116]

On February 3, 2021, at the Beach Break television special, AEW started a partnership with New Japan Pro-Wrestling (NJPW). After the main event, Kenta made his AEW debut and hit Jon Moxley with his finishing strike, the Go 2 Sleep.[117] Kenta would later make his AEW in ring debut at the following Dynamite. Over one year later on the April 20, 2022 edition of Dynamite, it was announced that AEW and NJPW reached an agreement to co-produce a pay-per-view event titled AEW×NJPW: Forbidden Door, which took place at the United Center in Chicago on June 26.[118][119][120] The event was an acclaimed success and was followed by a second Forbidden Door event on June 25th, 2023, held at Scotiabank Arena in Toronto.

On March 20, 2022, at DDT Pro-Wrestling's Judgement, it was announced that AEW had formed a working relationship with DDT and Tokyo Joshi Pro-Wrestling that would see wrestlers from both brands appear on AEW programming.[121][122]

On October 13, 2023, AEW announced a working relationship with Mexico's Consejo Mundial de Lucha Libre promotion.[123]

Contracts

AEW signs most of its talent to exclusive contracts, meaning talent can appear or perform only on AEW programming and events (which includes ROH) or AEW-approved independent events, though it has partnerships with Japan's New Japan Pro-Wrestling (NJPW),[124] DDT Pro-Wrestling (DDT), Tokyo Joshi Pro Wrestling (TJPW), Pro Wrestling Noah, [125] Mexico's Lucha Libre AAA Worldwide (AAA) and Consejo Mundial de Lucha Libre (CMLL),[41] and United Kingdom's Revolution Pro Wrestling, wrestlers and other personalities from those promotions may also make periodic appearances at AEW events.

Video games

List of video games based on the company
Year Title Developer
Main series
2020 AEW Casino: Double or Nothing KamaGames Android, iOS
2020 AEW Elite General Manager Crystallized Games Android, iOS
2023 AEW Fight Forever Yuke's Nintendo Switch, PlayStation 4, PlayStation 5, Windows, Xbox Series X/S, Xbox One
2024 AEW Rise To The Top Immutable X
WBD Sports
Android, iOS

Championships and accomplishments

As of January 15, 2024

Current champions

Men's division

Singles

Championship Current champion(s)jonh cents Reign Date won 12/30/23 Days
held 9
Location Notes Ref.
AEW World Championship Samoa Joe 1 December 30, 2023 16 Uniondale, New York Defeated MJF at Worlds End. [126]
AEW TNT Championship Christian Cage 2 December 30, 2023 16 Uniondale, New York Defeated Adam Copeland at Worlds End; Cage had lost the title to Copeland in a No Disqualification match just minutes before and then used a contract earned by Killswitch earlier that night to invoke an immediate rematch. [126]
AEW International Championship Orange Cassidy 2 October 10, 2023 97 Independence, Missouri Defeated Rey Fenix at Dynamite: Title Tuesday. [127]
AEW Continental Championship Eddie Kingston 1 December 30, 2023 16 Uniondale, New York Defeated Jon Moxley in the finals of the Continental Classic to become the inaugural champion. [126]
FTW Championship Hook 2 August 27, 2023 141 London, England Unofficial championship.[128] Defeated Jack Perry in an FTW Rules match on the All In Zero Hour pre-show. [129]

Tag Team

Championship Current champion(s) Reign Date won Days
held
Location Notes Ref.
AEW World Tag Team Championship
Ricky Starks and Big Bill 1 October 7, 2023 100 Salt Lake City, Utah Defeated FTR (Dax Harwood and Cash Wheeler) on Collision. [130]
AEW World Trios Championship Billy Gunn and The Acclaimed
(Max Caster and Anthony Bowens)
1 August 27, 2023 141 London, England Defeated The House of Black (Malakai Black, Brody King, and Buddy Matthews) in a House Rules No Holds Barred six-man tag team match at All In. [131]

Women's division

Championship Current champion(s) Reign Date won Days
held
Location Notes Ref.
AEW Women's World Championship "Timeless" Toni Storm 3 November 18, 2023 58 Inglewood, California Defeated Hikaru Shida at Full Gear. [132]
AEW TBS Championship Julia Hart 1 November 18, 2023 58 Inglewood, California Defeated previous champion Kris Statlander and Skye Blue, who she pinned, in a three-way match at Full Gear. [132]

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