"Fall"
Single by Davido
from the album A Good Time
ReleasedJune 2, 2017 (2017-06-02)
Recorded2017
GenreAfrobeats
Label
Songwriter(s)
Producer(s)Kiddominant
Davido singles chronology
"My Story"
(2017)
"Fall"
(2017)
"Ladies (Remix)"
(2017)

"Fall" is a song by Nigerian singer Davido, released as the second single from his second studio album A Good Time (2019). The song was produced by Nigerian record producer Kiddominant. On 25 June 2017, "Fall" became one of the most popular new music on Nigeria's radio, ranked number 2 by Playdata charts.[1] According to Rolling Stone magazine, "Fall" was one of the top-100-most-Shazam-searched singles in America in January 2019, and was a top-10 record on Shazam in New York.[2] In February 2019, "Fall" became the longest charting Nigerian pop song in Billboard history.[3] It was ranked at number 163 on Pitchfork's list of the 200 Best Songs of the 2010s.[4] As of August 2021, "Fall" has received over 60 million streams on Spotify, and has been certified platinum by the Recording Industry Association of America (RIAA) and by Music Canada.[5][6]

Background

Davido recorded "Fall" in 2017. He sampled a line from Kojo Funds's hit single "Dun Talking". Following plagiarism accusations from fans, Davido revealed to Tobí Akingbade of Metro newspaper that he was inspired by "Dun Talking" and reached out to Kojo Funds prior to releasing "Fall".[7] The song was also the first Afrobeat song to ever be certified gold in the U.S.[8] In February 2019, Busta Rhymes and his artist Prayah released a remix of "Fall". Rhymes used Instagram to build hype around the song before releasing it.[9] However, their version was taken down by YouTube under a directive from Sony Music.[10]

Music video and synopsis

The accompanying music video for "Fall" was directed by Nigerian-born British music video director Daps.[11] In December 2018, the video surpassed 100 million views, becoming the most-viewed video by a Nigerian artist on Youtube.[12] 'Fall' by Davido was also the first nigerian music video to cross 200 million views on youtube [13] During the video's opening, Davido appears to be in a heated argument with his lover. He exits a Rolls-Royce after the argument and spends the rest of the video daydreaming about being with a ballerina from behind a glass window.[14] Toye Sokunbi of Native magazine stated, "this is consistent with his lyrics that he no longer wants to be a player, so it comes as no surprise that he is seen at the end of the video, apparently brushing off the temptation of being with someone else".[15]

Charts

Weekly charts

Chart (2017–2022) Peak
position
Nigeria Airplay (Playdata charts) 2
US Afrobeats Songs (Billboard)[16] 21
US R&B/Hip-Hop Airplay (Billboard)[17] 13
US Hot R&B Songs (Billboard)[18] 25
US World Digital Song Sales (Billboard)[19] 3

Year-end charts

Chart (2022) Position
US Afrobeats Songs (Billboard)[20] 40

Certifications

Region CertificationCertified units/sales
Canada (Music Canada)[21] Platinum 80,000
France (SNEP)[22] Gold 100,000
United States (RIAA)[23] Platinum 1,000,000

Sales+streaming figures based on certification alone.

References

  1. "Most popular new music on the radio in Nigeria". Playdata charts. Playdata. Archived from the original on 16 October 2018. Retrieved 21 November 2023.
  2. Elias Leight (20 January 2019). "Davido's 'Fall' Is Finally Catching On in the U.S., But It Should Be Bigger". Rolling Stone. Retrieved 17 March 2019.
  3. Damola Durosomo (February 6, 2019). "Davido's 'Fall' Is the Longest-Charting Nigerian Pop Song in Billboard History". OkayAfrica. Retrieved March 1, 2019.
  4. "The 200 Best Songs of the 2010s". Pitchfork. October 7, 2019. Retrieved 12 October 2019.
  5. Motolani Alake (11 March 2011). "Davido's 'Fall' hits 40 million streams on Spotify". Pulse Nigeria. Retrieved 22 March 2020.
  6. Durosomo, Damola (May 28, 2020). "Davido's 'Fall' Goes Gold". OkayAfrica. Retrieved 29 May 2020.
  7. Tobi Akingbade (29 November 2017). "Afrobeat singer Davido asks haters 'are you God?' after strings of plagiarism accusations". Metro.co.uk. Retrieved 17 March 2019.
  8. Smithling, scroes. "Davido's "Fall" Becomes First African Record To Be Certified Gold In The U.S". unorthodoxreviews. Kuulpeeps. Retrieved 23 August 2021.
  9. "Busta Rhymes Hops On Davido's "Fall' Remix With Prayah". Hot New Hip Hop. 21 February 2019.
  10. "Davido goes on American press tour". Music in Africa. 28 February 2019. Retrieved 17 March 2019.
  11. Damilola Animashaun. "'Come Closer' & 'Fall' Video Director, Daps Plans To Direct TV Shows Next". Konbini. Retrieved 17 March 2019.
  12. Ohunyon, Ehis (18 December 2018). "Davido's 'Fall' becomes most viewed video by a Nigerian artist on Youtube". Pulse Nigeria. Retrieved 17 March 2019.
  13. KENECHUKWU, STEPHEN. "Davido's 'Fall' becomes first Afrobeats song to hit 200m YouTube views". thecable.ng. Thecable. Retrieved 23 August 2021.
  14. Durosomo, Damola. "Davido's 'Fall' Is Now the Most Viewed Nigerian Music Video on YouTube". OkayAfrica. Retrieved 17 March 2019.
  15. Toye Sokunbi. "DAVIDO HITS THE MARK AGAIN WITH NEW SINGLE, "FALL"". Native Magazine. Retrieved 17 March 2019.
  16. Cusson, Michael (29 March 2022). "Billboard U.S. Afrobeats Songs". Billboard. Retrieved 29 March 2022.
  17. "Davido Chart History (R&B/Hip-Hop Airplay)". Billboard. Retrieved 17 March 2019.
  18. "Davido Chart History (Hot R&B Songs)". Billboard. Retrieved 17 March 2019.
  19. "Davido Chart History (World Digital Song Sales)". Billboard. Retrieved 22 March 2019.
  20. "Billboard U.S. Afrobeats Songs – Year-End 2022". Billboard. Retrieved 2 December 2022.
  21. "Canadian single certifications – Davido – Fall". Music Canada. Retrieved 24 October 2023.
  22. "French single certifications – Davido – Fall" (in French). Syndicat National de l'Édition Phonographique. Retrieved 2 January 2023.
  23. "American single certifications – Davido – Fall". Recording Industry Association of America. Retrieved 20 January 2023.
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