Reklame

See also: reklame

German

Etymology

Borrowed from French réclame. Cognate with English reclaim.

Pronunciation

  • IPA(key): /ʁeˈklaːmə/
  • (file)

Noun

Reklame f (genitive Reklame, plural Reklamen)

  1. (somewhat dated) advertisement
    Synonym: Werbung
    • 1922 October, Franz Kafka, “Ein Hungerkünstler”, in Die neue Rundschau, volume 33, S. Fischer Verlag, page 985:
      Vierzig Tage etwa konnte man erfahrungsgemäß durch allmählich sich steigernde Reklame das Interesse einer Stadt immer mehr aufstacheln, dann aber versagte das Publikum, eine wesentliche Abnahme des Zuspruches war festzustellen; []
      According to experience one could more and more spur the interest of a town for forty days by gradually increasing advertisement, but then the audience failed, a significant decrease of popularity could be noticed; []

Usage notes

  • Although originally quite common, the word is becoming increasingly outdated and supplanted by the synonymous Werbung.

Declension

Descendants

  • Hungarian: reklám
  • Polish: reklama
  • Romanian: reclamă

Further reading

  • Reklame” in Duden online
  • Reklame” in Digitales Wörterbuch der deutschen Sprache
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