WSGH
Broadcast areaPiedmont Triad
Frequency1040 kHz
BrandingActiva Network
Programming
FormatSpanish language
Ownership
Owner
  • Edward and Virginia Baker
  • (Base Communications, Inc.)
History
First air date
June 26th, 1998
Call sign meaning
Winston-Salem, Greensboro, High Point (cities of the Triad)
Technical information
Facility ID72967
ClassD
Power9,100 watts day
182 watts night
Translator(s)106.1 MHz W291DD (Lexington)
Links
Websiteactivanetwork.com

WSGH (1040 AM) is a radio station broadcasting a spanish language format. Licensed to Lewisville, NC, United States, it serves the Greensboro, NC area. The station is currently owned by Edward and Virginia Baker, through licensee Base Communications, Inc. WSGH also broadcasts on translator W291DD at 106.1 MHz

1040 AM is a clear-channel frequency, on which WHO in Des Moines, Iowa is the Class A dominant station; WSGH must reduce nighttime power in order to prevent interference to WHO.

History

On May 1, 2001, WTOB began broadcasting "La Movidita," which had previously aired on WSGH, from 10 A.M. to 5 P.M. weekdays and all day on weekends.[1]

In 2003, Truth Broadcasting stopped selling time to La Movidita, which moved back to WSGH. Que Pasa moved from WSGH to WTOB and WWBG.[2]

References

  1. "SAM," Winston-Salem Journal, May 3, 2001
  2. "Hispanic Radio Stations Switch Places on Dial," Greensboro News & Record, March 20, 2003.

36°08′06″N 80°30′14″W / 36.13500°N 80.50389°W / 36.13500; -80.50389


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