tooXclusive
"Screenshot"
Type of site
Music website
Available inEnglish
OwnerTyler Duncan Sotubo
URLwww.tooxclusive.com
CommercialYes
RegistrationOptional
Users3,592,000
LaunchedSeptember 2010 (2010-09)
Current statusOnline
Written inhtml

tooXclusive is a Nigerian music and review website.[1] Launched in 2010 by Olutayo "Tyler" Duncan Sotubo. This website is notable for organizing its yearly tooXclusive Online Music Awards.[2] They pride their establishment as the number one source for pan-African music entertainment, reviews, trending news and celebrity updates.[3]

Overview

tooXclusive was launched in 2010 by editor-in-chief Olutayo "Tyler" Duncan Sotubo. They provide a complete package of music/video downloads, reviews, industry news, top 10 charts, interviews and other music related editorials.[4]

tooXclusive in their over six-year stint have become known for stylized top 10 charts, music video downloads and editorial content. The top 10 chart is a countdown of Naija's finest in the music industry spanning different categories including Producers, Next Rated Acts, Hottest Artistes, and Banging Collaborations. The chart is put together by the TX team after much research and deliberation. Each chart features 10 Nigerian music acts that have excelled in specific categories and met certain criteria within a given time frame.

tooXclusive also publishes editorial content at including spotlight profiles of artistes, their materials (music and videos), and critical music reviews.

tooXclusive has sometimes been controversial for having shared a writer's opinion in perspective on how these artistes enact their music propaganda.[5]

tooXclusive Ghana

tooXclusive Ghana (or tooXclusive GH) is a branch of tooXclusive.com website which caters specifically for the needs of the fast growing Ghanaian music industry. The site features a comprehensive profile of Ghana's musical acts, songs, music videos and other entertainment related content.

Duncan Sotubo, CEO of tooXclusive, said, "The aim of tooxclusive from its inception has always been to be the biggest music distribution platform all over Africa and after a successful 4 years in Nigeria, we're convinced that we can comfortably branch out, offering the best of Ghanaian music to music lovers all over Africa."[6]

tooXclusive Music Awards

The #TxOMA is first of its kind as far as online awards are concerned. It recognizes artistes and brands that have performed exceptionally well in a given year.

In a recent edition, Vanessa Mdee, Stonebwoy and Diamond Platnumz were recognized on this platform. Superstar acts like Vector, Yemi Alade, Seyi Shay, YCEE and Olamide[7] received custom-designed award plaques.

The tooXclusive Awards are held exclusively online, with votes being cast via the website.[8]

Awards and nominations

Year Event Prize Result
2012 2012 Nigeria Entertainment Awards Music Website of the Year Nominated
2013 2013 Nigerian Blog Award Music Blog of the Year Won
2015 City People Entertainment Awards Music Website of The Year Nominated[9]
Scream All Youths Awards Your Favorite Blog Nominated
2014 City People Entertainment Awards Music Website of The Year Nominated
2016 The Beatz Awards[10] Best Online Music Platform Won
2017 The Beatz Awards[11] Best Online Music Platform Won
2018 The Beatz Awards[12] Best Online Music Platform Won
2019 The Beatz Awards[13] Best Online Music Platform Won
2020 The Beatz Awards[14] Best Online Music Platform Won
2021 The Beatz Awards[15] Best Online Music Platform Decrease

References

  1. Showemimo, Adedayo (9 December 2015). "Olamide leads with 7 nominations at tooXclusive Awards 2015". Nigeria Entertainment Today. Retrieved 10 December 2015.
  2. "Davido, Tiwa Savage, Olamide, Others Nominated for Tooxclusive Awards". ThisDay Newspaper. 13 December 2014. Retrieved 10 December 2015.
  3. "Falz, Phyno, Kiss Daniel top TooXclusive Awards 2016 nominees lList".
  4. "Top 10 Nigerian Music Blogs – Ranks NG". Ranks NG. 16 June 2013. Retrieved 22 February 2017.
  5. "STREAMS OF FORTUNE: HOW INDIGENOUS FIRMS ARE WORKING TO MAKE MUSIC STREAMING". Ventures Africa. Retrieved 10 December 2015.
  6. "Nigeria's leading music distribution portal launches tooXclusive Ghana - AmeyawDebrah.Com". ameyawdebrah.com. Retrieved 22 February 2017.
  7. "YBNL Artistes Bags Multiple Wins at TooXclusive Awards". Retrieved 22 February 2017.
  8. "Falz, Kiss Daniel and Phyno lead 2016 TooXclusive Awards nominations". Nigerian Entertainment Today – Nigeria's Top Website for News, Gossip, Comedy, Videos, Blogs, Events, Weddings, Nollywood, Celebs, Scoop and Games. 30 November 2016. Retrieved 22 February 2017.
  9. Oleniju, Segun (13 July 2015). "City People Awards 2015 – Full Nominees List". 36NG. Retrieved 10 December 2015.
  10. The Beatz Awards
  11. The Beatz Awards
  12. The Beatz Awards
  13. The Beatz Awards
  14. The Beatz Awards
  15. The Beatz Awards
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