The Hitmix
Frequency107.5 MHz
RDS_HitMix_
Programming
FormatCommunity radio
History
First air date
November 28, 2015 (2015-11-28)[1]
Technical information
ERP25 watts
Transmitter coordinates
53°01′44″N 2°17′00″W / 53.0289°N 2.2833°W / 53.0289; -2.2833
Links
Websitewww.thehitmix.co.uk

The Hitmix is a British community radio station based in Newcastle-under-Lyme, Staffordshire, covering the Borough of Newcastle-under-Lyme and surrounding areas of The Potteries. It broadcasts from studios in the rural village of Alsagers Bank.[2]

History

The Hitmix launched as a full-time radio service in November 2015, having been awarded an Ofcom community radio licence in October 2014 over competing applicants including 6 Towns Radio and Cre8 Radio, a station operated by Staffordshire University.[3] Prior to this, Hitmix previously operated a number of temporary broadcasts under Restricted Service Licences to test the viability of the station.

In April 2020, the station took on local radio presenter Johnny Owen, building a home studio to allow the presenter to perform a daily show during the COVID-19 pandemic and his own recovery from cancer.[4] In October 2020, Johnny Owen died from cancer.[5]

In October 2020, the station continued to hire new presenters, including a number of presenters made redundant from neighbouring commercial radio station Signal 2 after it was purchased by Bauer Media and rebranded as Greatest Hits Radio.[6]

In January 2021, Hitmix was found in breach of its Ofcom licence for failing to provide the required recordings of its output.[7]

Programming

The station's Key Commitments, set out in its licence, state that it must provide mainstream music from the 60s to the present day, along with "topics of local interest, airtime for charitable groups, interviews, studio guests, local news and national news bulletins".[8] Much of Hitmix's programming consists of popular music shows, with some specialist programming covering various music genres broadcast primarily at weekends.[9]

Transmission

The station transmits on an FM frequency of 107.5 MHz with an ERP of 25 watts[10] from a transmission site adjacent to its studios in the village of Alsagers Bank, Staffordshire.[11] Coverage extends across the station's target area in the Borough of Newcastle-under-Lyme as well as parts of neighbouring Stoke-on-Trent and the southern fringes of Cheshire.

References

  1. ↑ "Ofcom | Community Radio Stations". static.ofcom.org.uk. Retrieved 2023-04-16.
  2. ↑ Lawton, Rachel (2021-05-05). "Lifesaving equipment installed outside radio station". StokeonTrentLive. Retrieved 2023-04-16.
  3. ↑ "Three new radio stations for Staffordshire". media.info. Retrieved 2023-04-16.
  4. ↑ Amphlett, Jenny (2020-04-14). "Cancer-battling DJ Johnny Owen is back on the radio every weekday". StokeonTrentLive. Retrieved 2023-04-16.
  5. ↑ "Tributes to veteran radio presenter Johnny Owen". Prolific North. 2020-10-23. Retrieved 2023-04-16.
  6. ↑ Baba (2020-08-07). "The Hitmix welcomes new additions". Baba Baboon!. Retrieved 2023-04-16.
  7. ↑ "Two community stations in breach for not logging". RadioToday. 2021-01-11. Retrieved 2023-04-16.
  8. ↑ http://static.ofcom.org.uk/static/radiolicensing/Community/commitments/cr100399.pdf
  9. ↑ "Show Schedule – The Hitmix 107.5 FM". Retrieved 2023-04-17.
  10. ↑ "Technical parameters for broadcast radio transmitters". Ofcom. 2022-05-09. Retrieved 2023-04-16.
  11. ↑ "mb21 - The Transmission Gallery". tx.mb21.co.uk. Retrieved 2023-04-16.
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