Pikimal
TypeLLC
IndustrySearch
Founded2010
FounderEric Silver
HeadquartersPittsburgh, Pennsylvania, United States
Key people
Eric Silver, CEO
Number of employees
13[1]
Websitewww.pikimal.com

Pikimal (pronounced as pick-em-all)[2] was a website, designed as a decision engine that uses consumer input to provide specialized search results for products and categories. It was founded by Eric Silver in 2010.[3]

Unlike typical search engines, Pikimal mines data to provide users with only the facts pertaining to their search, as a hopeful solution to SEO and marketing biased search results.

As of April 2011, Pikimal had 13 full-time employees in Pittsburgh, PA, interns, and various contractors around the world.[1]

History

Pikimal was founded in January 2010 by Eric Silver,[4] previously the chief marketing officer at Modcloth. The Pikimal site was launched in public beta form in October 2010.[1]

Functionality

Pikimal allows users to adjust sliders to express what facts of a product are particularly important to them. These percentages are combined with an algorithm to provide users with product recommendations that are rooted directly in facts, but only the facts they find most relevant.[5]

Pivot and Shutdown

In 2012, Pikimal changed its name to Webkite and pivoted to provide faceted search solutions to other companies. As of September 2014, pikimal.com and all associated sites has been shut down.

References

  1. 1 2 3 Spencer, Malia (25 March 2011). "Pikimal, a comparison shopping website, hopes to stand out from crowd". Pittsburgh Business Times.
  2. ↑ Deb Smit (March 30, 2011). "Shop Smarter With Pikimal". Popcitymedia.com. Archived from the original on April 2, 2011.
  3. ↑ Deborah Todd (November 4, 2014). "Pittsburgh-based Webkite cuts staff, names new CEO". Pittsburgh Post-Gazette. Archived from the original on November 6, 2014.
  4. ↑ Robert Isenberg (February 21, 2012). "Internet Industrialist". Pittsburgh Magazine. Archived from the original on August 28, 2023.
  5. ↑ "What is Pikimal? Video". YouTube.
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