Kevin Ma
Born
Ma Pak Wing[1]

NationalityCanadian, Hong Kong SAR
EducationUniversity of British Columbia
Known forHypebeast

Kevin Ma (Chinese: Ma Pak Wing 馬柏榮[2]) is a Hong Kong-Canadian businessman who is best known for starting Hypebeast, a Hong Kong listed company that focuses on contemporary culture.[3]

Early life

Kevin Ma was born in Hong Kong in 1982.[4] He spent most of his youth in Vancouver, Canada[5] and also attended university there.[6][7]

Ma attended the University of British Columbia for his undergraduate studies.[8][9][10] In 2005, he graduated with a B.A. degree in Economics and Psychology.[11]

Career

In 2005, Ma started Hypebeast from his home in Vancouver, Canada as a sneaker blog on Blogger as part of his interest in street culture and streetwear.[12][13] Ma got the inspiration for his website from people and communities around the world, and he would take this inspiration and spread them onto his website.[6] At the time, he was a student majoring in economics and psychology,[14] and also briefly worked in banking. The site quickly became popular among street culture enthusiasts.[15]

As Hypebeast grew, Ma moved to Hong Kong and expanded it to include different aspects of street and contemporary culture, including fashion, art, music, design, and culture.[16][17][18]

Ma published the first issue of Hypebeast Magazine in June 2012.[6] Eventually, Hypebeast became a publicly listed company on the HKEX.[19][20] Ma continues to lead Hypebeast Ltd. as of 2022.[4]

Ma is known for popularizing the term hypebeast, which used to refer to a "sneakerhead" subculture associated with streetwear; however, according to Ma, "it can be anything nowadays."[21] Over the years, the word has had increasingly positive connotations for people interested in contemporary clothing and culture.[22]

Recognition

References

  1. "Bloomberg". www.bloomberg.com.
  2. "HYPEBEAST馬柏榮﹕香港不是文化沙漠". 明報財經網. 2020-03-05. Retrieved 2022-10-03.
  3. Cherelus, Gina (June 14, 2022). "Will Hypebeasts Shop at the Hypebeast Store?" via NYTimes.com.
  4. 1 2 "LifeWear Magazine - My Standard Kevin Ma". UNIQLO. Retrieved 2022-09-23.
  5. "Kevin Ma". COOL HUNTING®. August 2, 2012.
  6. 1 2 3 "Kevin Ma". December 16, 2018.
  7. Marcus, Ezra (March 7, 2018). "How Kevin Ma, founder and CEO of Hypebeast, turned a sneaker blog into an empire". Interview Magazine.
  8. "『Hypebeast (ハイプビースト) 』編集長、Kevin Ma (ケヴィン・マ) インタビュー". THE FASHION POST.
  9. Lieber, Chavie (April 14, 2016). "What Is Hypebeast and How Did it IPO?". Racked.
  10. Bishop, Jordan. "HYPEBEAST Founder Kevin Ma On Innovation, Learning, And Hong Kong". Forbes.
  11. "Dieser Typ aus Hong Kong macht aus dem Sneaker-Blog Hypebeast einen Publishing- und E-Commerce-Champion". Daily.
  12. Kevin Ma Forbes.
  13. Bain, Marc. "Streetwear is what happens to fashion when consumers start dictating the terms". Quartzy. Retrieved 20 November 2019.
  14. 1 2 "Kevin Ma is part of the BoF 500". The Business of Fashion.
  15. Newton, Matthew. "Hypebeast Founder Talks 'Influencers' and Authenticity". Forbes.
  16. "Sneakers, streetwear, now golf – the secret to Hypebeast's expansion". South China Morning Post. July 8, 2021.
  17. "Hypebeast founder Kevin Ma on golf – his latest passion – how the fun has been sucked out of sneaker collecting, and the secret to the streetwear company's continued growth". Asia Newsday. 2021-07-07. Retrieved 2022-09-23.
  18. Jones, Caroline. "Best Under A Billion: Founder Kevin Ma Wants Hypebeast To Last 100 Years". Forbes.
  19. Zhang, Tianwei (2019-03-01). "Hypebeast Moves Onto Main Board of Hong Kong Stock Exchange". WWD. Retrieved 2022-08-17.
  20. "Hypebeast". Forbes. 2019-08-14. Retrieved 2022-08-17.
  21. Bromwich, Jonah Engel (September 12, 2018). "If You Hype It, Will They Come?". The New York Times.
  22. Kim, Gemma. "How 'Hypebeast' Became Much More Than a Sneaker Blog". Fashionista.
  23. "LVMH Prize Timeline Confirmed, All-Star Judges Panel Announced". HYPEBEAST. January 25, 2019.
  24. "Gigi Hadid, Edward Enninful and More Among 2020 LVMH Prize Judging Panel". HYPEBAE.
  25. "The 2021 LVMH Prize for young fashion designers: the winners". LVMH.
  26. "2022 LVMH Prize for young fashion designers, 9th edition: LVMH announces the list of 20 candidates shortlisted for the 2022 semi-final". LVMH.
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