Jung von Matt
TypePublic company
IndustryBusiness Services
Founded1991
HeadquartersHamburg, Germany
Key people
Dr. Peter Figge, Jean-Remy von Matt, Ulrich Pallas[1]
ProductsAdvertising
Revenue79,43 million Euro (2013)[2]
Number of employees
788
Websitewww.jvm.com
Headquarters in Hamburg

Jung von Matt (JvM) is an advertising agency headquartered in Hamburg, Germany, with 24 affiliates in Germany, Austria, Switzerland, Sweden, China, Poland and the Czech Republic. Jung von Matt is the second biggest owner-run German advertising agency, behind Serviceplan.[3]

Key personnel

Jung von Matt was founded in 1991 by Holger Jung and Jean-Remy von Matt in Hamburg. Peter Figge, Jean-Remy von Matt, Larissa Pohl, Thomas Strerath and Götz Ulmer are co-CEOs.

Awards

Between 2008 and 2012, the so-called Kreativ-Index of the German Manager magazine ranked Jung von Matt as the most creative German advertising agency.[4] In 2012, JvM won four Golden Trophies at the European Design & Advertising Art Directors Club of Europe Awards in Barcelona.[5] In the same year Jung von Matt was ranked No. 3 of Most Effective Independent Agency Offices in the worldwide Effie Effectiveness Index.[6] In 2015 the agency won a total of eight trophies at the AME Award in New York (Advertising & Marketing Effectiveness). Among them was the Grand Trophy for the "Trojan Mailing."[7] In 2018, Jung von Matt earned the title Agency of the Year at the Lovie Awards, a prestigious pan-European honor for online excellence.[8]

Controversies

The customer of this advertisement EDEKA was officially reprimanded by the German Advertising Standards Authority (Deutscher Werberat) for breaching advertising standards. [9]

References

  1. ↑ "Jung von Matt Facts (German)". Retrieved 18 April 2014.
  2. ↑ W&V 16/2014, page 28 (German)
  3. ↑ W&V 16/2014, page 28 (German)
  4. ↑ "Jung von Matt zum sechsten Mal in Folge deutsche "Agentur des Jahres" (German)". Manager Magazin. Retrieved 18 April 2014.
  5. ↑ "RESULTS ADC*E Judging 2012" (PDF). Art Directors Club of Europe. Retrieved 18 April 2014.
  6. ↑ "2012 Effie Effectiveness Index: Overview". Effie Worldwide and Warc. Archived from the original on 18 April 2014. Retrieved 18 April 2014.
  7. ↑ "AME Awards: Jung von Matt holt Grand Trophy mit dem "Trojanischen Mailing"".
  8. ↑ "JUNG VON MATT WINS AGENCY OF THE YEAR AT THE 8TH ANNUAL LOVIE AWARDS". The Lovie Awards. Retrieved 23 September 2019.
  9. ↑ "EDEKA verletzt Branchenstandards | Werberat rügt Muttertagsspot".

Further reading

  • Holger Jung, Jean-Remy von Matt Momentum – Die Kraft, die Werbung heute braucht. Lardon Verlag, 2004, ISBN 3-89769-031-4 (German)
  • Jean Remy von Matt, Holger Jung: Stimmen aus dem Aquarium! Schmidt (Hermann), Mainz 2008, ISBN 978-3-87439-756-8 (German)
  • Heide Neukirchen: Wer hat's erfunden? Die Geheimnisse von Europas einflussreichster Werbeagentur – Jung von Matt. Redline Verlag, München 2011, ISBN 978-3-86881-299-2 (German)
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