Imtiaz Super Market CHAIN
TypeGovernment
IndustryRetail
Founded1955 (1955)[1]
Karachi
FounderImtiaz Abbasi[2]
HeadquartersKarachi, Sindh, Pakistan
Number of locations
27
Area served
Pakistan
Products
  • Electronics
  • movies and music
  • home and furniture
  • home improvement
  • clothing
  • footwear
  • jewelry
  • toys
  • health and beauty
  • pet supplies
  • sporting goods and fitness
  • auto
  • photo finishing
  • craft supplies
  • party supplies
  • grocery
Number of employees
14,000+ (2023)[3]
Websitewww.imtiaz.com.pk

Imtiaz Super Market (ISM) (امتیاز سپر مارکیٹ), commonly known as Imtiaz, is a Pakistani supermarket operator that operates a chain of supermarkets across the country.[4] It is a key competitor of Metro Cash & Carry Pakistan and Carrefour Pakistan.[5]

History

Imtiaz Super Market was founded in 1955 by Imtiaz Abbasi as a small superstore in Bahadurabad, Karachi. It has grown to become a leading supermarket chain in Pakistan. [6] The retailer expanded within Karachi in 2003, 2010, 2013, 2016, and 2018, branching out to various localities including Awami Markaz, Nazimabad, Defence, Gulshan-e-Iqbal, Sharafabad, and Malir.[6]

By 2016, it had also opened a hypermarket in Gulshan-e-Iqbal and ventured into Punjab with a supermarket in Gujranwala.[7] This expansion continued with new branches in Faisalabad (2017), Clifton (2019), and further outlets in Lahore (2020), Sialkot, Bahawalpur (2021), Sargodha, Vehari, Peshawar (2022)[6] and Quetta (2023).

Stores

The branches are located in Karachi, Lahore, Islamabad, Peshawar, Quetta, Faisalabad, Gujranwala, Bahawalpur, Sialkot, Gujrat, Sargodha, and Vehari.

References

  1. ↑ "About Us". www.imtiazsupermarket.com.pk.
  2. ↑ Shaikh, Ayesha (15 May 2017). "From a kiryana to a superstore – the success story of Imtiaz Super Market".
  3. ↑ "Imtiaz - Mega, Super Market & Xpress".
  4. ↑ "Imtiaz Super Market's new store seeks to capture upscale markets - The Express Tribune". 3 March 2013.
  5. ↑ "Pakistani brands who found success against their global competitors". The Express Tribune. 2017-06-16. Retrieved 2019-02-24.
  6. 1 2 3 "About Us".
  7. ↑ "Imtiaz Super Market expands to Punjab, opens first store in Gujranwala". Profit by Pakistan Today. September 24, 2016.


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