Ichitan Group Co., Ltd
IndustryFood processing and packaged foods
Founded2010 in Bangkok, Thailand
FounderTan Passakornnatee
Headquarters
Bangkok
,
Thailand
ProductsIchitan Greentea
Websitewww.ichitangroup.com

Ichitan Group Co., Ltd. is a Thai beverage company that manufactures green tea drinks, herbal drinks, fruit drinks, and energy drinks.

History

Ichitan company was founded by Tan Passakornatee who was the original founder of Oishi Group. Ichitan company incorporated the company on the third of September 2010. Later, the company registered capital for 1,300 million baht and a paid up capital of 1,300 million baht into ordinary shares on December 31, 2015. On August 27, 2014, Mitsubishi Corporation and PT Sigmantara Alfindo have entered into a joint venture which aims to produce and sell Ichitan drinks in Indonesia.[1][2][3]

On August 24, 2022, Philippine snack food company Rebisco has entered the beverage market for the exclusive distributor of Ichitan in the Philippines.[4]

In January 2023, the famous Thai actor, singer, model, host and entrepreneur Vachirawit Chivaaree became the Brand Ambassador of Ichitan.[5][6][7]

Products

  • Ichitan Greentea is the main seller of Ichitan company which consists of 7 flavors: Original, Honey Lemon, Genmaicha, Chrysanthemum, Lychee, Sugar Free, and Oolong Sugar Free. Ichitan Greentea also includes 4 packages: 420 ml, 600 ml, 840 ml, and UHT 300 ml. All Ichitan's tea is made with organic tea plants.
  • Ichitan Chew Chew is tea with Nata de coco that comes with 3 flavors: Kyoho Grape, Strawberry, and Lychee.
  • Dragon Black Tea is made from black tea and it has 3 flavors: Mulberry, Apple, and Lemon.
  • Yen Yen Cool Herb Tea is Ichitan's first herbal beverage which is a mixture of 7 chinese herbs. The herbs are jiaogulan, grassjelly, mulberry, luo han guo, chrysanthemum, safflower flower, and bael.

References

  1. ↑ "Ichitan upbeat on new venture in Indonesia - The Nation". The Nation. Retrieved 2017-11-20.
  2. ↑ "Ichitan Group Public Company Limited - อิชิตัน กรุ๊ป จำกัด (มหาชน)". www.ichitangroup.com. Retrieved 2017-11-20.
  3. ↑ Editorial, Reuters. "Company Profile for ${Instrument_CompanyName}". IN. Retrieved 2017-11-22. {{cite web}}: |first= has generic name (help)
  4. ↑ "Thai green tea maker Ichitan sees revenues rising in H2 2022, set eye on expanding into Philippines". Thai Enquirer. August 24, 2022. Retrieved October 11, 2023.
  5. ↑ Insertlive. "Bright Vachirawit Pamer Foto bareng Agnez Mo Usai Fan Meeting di Indonesia". hot-gossip (in Indonesian). Retrieved 2023-03-26.
  6. ↑ "ICHITAN Kejutan Tutup Botol Berhadiah Private Fan Meeting". Ichitan. 31 January 2023. Retrieved 9 May 2023.
  7. ↑ Times, I. D. N.; Dina, Nindia. "10 Potret Bright Vachirawit jadi Brand Ambassador Minuman Indonesia". IDN Times (in Indonesian). Retrieved 9 May 2023.
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