Harry Kargman
Kargman in 2015
Born (1974-07-29) July 29, 1974
EducationHarvard University
Occupation(s)Founder & CEO of Kargo Global, Inc.
SpouseJill Kargman
Children3
RelativesArie L. Kopelman (father-in-law)
Will Kopelman (brother-in-law)
Bess Kargman (sister)

Harry Kargman (born July 29, 1974) is an American entrepreneur. Kargman is founder and CEO of Kargo Global, Inc., a firm that manages mobile brand advertising for many media companies including CBS Interactive, Hearst, The Daily Mail, Meredith, Scripps, Target Corporation, T-Mobile, Vice, and Vox.[1][2][3][4] Kargman holds numerous patents[5] and is a member of Ad Council's Board of Directors.[6]

Early life and career

Kargman grew up in the greater Boston area and graduated from the private all-boys school, Belmont Hill School, in 1992.[7] In 1997, Kargman graduated with honors from Harvard University with a bachelor's degree in Computer Science and Government. He has two sisters, Bess, a filmmaker and director of 2011 film First Position, and Sophie Kargman, an actress.[8][9][10]

Before starting his own company, he worked at Intel and Intertainer, a broadband content provider.[11]

Kargo

Kargo Inc.

Kargman initially founded Kargo Inc. in 1999,[11] hoping to build software that would serve as the mobile web's foundation. Mobile carriers, to whom he offered his services, insisted on many rounds of vetting and trial periods before they would purchase his software. At this stage, his company had much venture capital funding but little revenue and the company went through all of its money in 2001. That year, Kargo lost its office and staff dropped from 35 to just Kargman and two engineers.[12]

However, because the company was Tribeca-based and within the 9/11 impact zone, Kargo received approximately $70,000 from New York City's World Trade Center Business Recovery Grant Program, which kept it afloat. With this grant, Kargman aimed to rebuild the company - but this time without venture capital funds.[12]

Kargo Global, Inc.

In 2003, Kargman created Kargo Inc.'s successor: Kargo Global, Inc., and he transferred Kargo Inc.'s trademark to it. While rebuilding Kargo, he pivoted the role of the company's relationship with mobile carriers. Instead of creating software for mobile carriers for single payments, he created sites where carriers could sell products - such as ringtones - and Kargo could share the revenue from every sale.[12]

As the Internet shifted, Kargo shifted again, now building websites for media companies rather than just their portals. However, Kargo found media companies to be reluctant because they were not sure they would be able to monetize the sites. So, after watching media companies be unable to sell mobile adds for several years, Kargman decided to move Kargo into the ad business. Kargo began contracting with networks such as AdMob and Millennial Media, placing ads on sites rather than merely relying on sites' publishers to do so.[12]

Kargo's annual revenue in 2015 was $100 million.[13] Kargo has locations in New York City, Chicago, Los Angeles, San Francisco, Detroit, Dallas, Sydney, and Auckland.[14]

Kargo awards

Kargo has received several awards, including:

  • Mobile Marketing Association (MMA) Smarties Gold Medal, Cross-Mobile Integration, Lyft - 2018
  • MMA Smarties Gold Medal, Social Impact, Lyft - 2018
  • MMA Smarties Silver Medal, Mobile Video, Lyft - 2018
  • Inc. 5000 - 2015-2018
  • Crain's New York Business Fast 50 - 2015-2017
  • Deloitte Technology Fast 500 - 2016, 2017
  • Great Place to Work - 2017
  • Business Insider's 37 Hottest Pre-IPO Ad Tech Startups - 2016
  • OMMA Award for Best Rich Media Display: Single Execution, Unilever/Magnum - 2014
  • OMMA Award for Best Online Advertising Creativity - 2014

Personal awards and honors

Kargman has been a guest on programs including CNBC, Fox News, Bloomberg, 20/20, NPR, and The Today Show and has been featured in publications including The New York Times, AdAge, Adweek, Business Insider, and The Wall Street Journal.[15]

Adweek named Kargman an Innovative Mobile Ad Player in 2017 and City & State named Kargman as one of the 2016 recipients of its Responsible 100 award, which it gives to New York executives and leaders that embody the values of the core principles of corporate social responsibility.

Kargman was also named Ernst & Young Entrepreneur of the Year 2016 New York in the Advertising Technology category[16] and one of Business Insider's Silicon Alley 100 in 2014.[17]

Personal life

Kargman married author, writer, and actress Jill Kargman, star of Odd Mom Out, in 2002. The two were set up by their grandmothers.[18][19][20] The couple has three children: Sadie, Ivy, and Fletch.[21][22]

He is the son-in-law of Arie L. Kopelman, former president of Chanel, and the brother-in-law of Will Kopelman.[18]

References

  1. Ha, Anthony. "After A Decade In Business, Kargo Says It's Growing Fast, With Big Ambitions For Premium Mobile Ads," TechCrunch. 29 July 2014.
  2. Rus, Mayer. "Step Inside Kargo's New Nate Berkus-Design Office," Architectural Digest. 16 November 2015.
  3. Shields, Mike. "Mobile Ad Firm Kargo Dials Up $100 Million in 2015 Revenue," Wall Street Journal CMO Today. 22 December 2015.
  4. "Kargo Aims to Harness Mobile-Only Ads," WSJLive Lunch Break with Tanya Rivero. 9 February 2016.
  5. "Harry Kargman Inventions, Patents and Patent Applications - Justia Patents Search". patents.justia.com. Retrieved 2019-06-18.
  6. "Ad Council Board of Directors". Ad Council. Retrieved 27 June 2016.
  7. "Harry Kargman - LinkedIn". LinkedIn.
  8. "Charlotte "Betty" Farber Bloomberg". Brezniak Rodman Funeral Directors. Retrieved 2020-03-23.
  9. Codinha, Alessandra (2012-05-11). "New York City Ballet Salutes France at Spring Gala". WWD. Retrieved 2020-03-23.
  10. "Sophie Kargman". IMDb. Retrieved 2020-03-23.
  11. 1 2 "Harry B. Kargman: Executive Profile & Biography - Bloomberg". www.bloomberg.com. Retrieved 2019-06-18.
  12. 1 2 3 4 Sterne, Peter. "Harry Kargman's 15-year-old start-up". POLITICO Media. Retrieved 2019-06-18.
  13. Kargo. "Kargo Announces $100 Million in 2015 Revenue". www.prnewswire.com. Retrieved 2019-06-18.
  14. "About". KARGO. Retrieved 2019-06-18.
  15. "Harry Kargman". Tech:NYC. Retrieved 2019-06-18.
  16. "Meet the winners". EY.com. Retrieved 27 June 2016.
  17. Kosoff, Maya and Alyson Shontell. "SA 100 2014: The Coolest People In New York City Tech". Retrieved 27 June 2016.
  18. 1 2 Macy, Caitlin (2002-05-05). "WEDDINGS: VOWS; Jill Kopelman and Harry Kargman". The New York Times. ISSN 0362-4331. Retrieved 2020-03-23.
  19. Sterne, Peter. "Harry Kargman’s 15-year-old start-up," Politico Media. 8 October 2014.
  20. Macy, Caitlin. "WEDDINGS: VOWS; Jill Kopelman and Harry Kargman," New York Times. 5 May 2002.
  21. Bykofsky, Melissa (2015-05-28). "Odd Mom Out's Jill Kargman: Navigating Parenthood Can Be Hard". Parents. Retrieved 2019-06-18.
  22. "'Odd Mom Out' Star Jill Kargman on Parenting Teens and Aging Gracefully While Looking Death in the Eye". The Hollywood Reporter. Retrieved 2020-03-23.
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