Coop
IndustryRetailing
Founded1891
Headquarters
Velp[1]
,
Netherlands
Number of locations
Increase 242 (2015)[2]
Area served
Netherlands
ProductsSupermarkets
Revenue€1.7 billion (2020)[3]
SubsidiariesSee below
Websitecoop.nl

Coop Supermarkten is a supermarket chain founded in 1891 in Zaandam, Netherlands.[4] It is named after the cooperative aspects of the company. In 2001, the company merged with wholesale purchaser Codis to form CoopCodis.[4] In 2009, the name was changed again, from CoopCodis to Coop Supermarkten. Coop Supermarkten takes part in the Dutch wholesale purchasing cooperative Superunie.

In the last few years, the company launched a new type of store called Supercoop: these large stores are placed in areas where there is usually a lot of competition from other chains and they are seen as a response to the Dutch price war among supermarkets . With these new stores, the colours that the chain used were gradually changed from red and blue to orange, red and grey. The (new) logo is the store brand (Coop, Supercoop, or CoopCompact) in orange with a big red striking arc under it.

Their market share in 2013 was around 2.8 percent.[1]

The company has a customer loyalty card, called "Coop Klantenkaart" in Dutch.[5]

On 6 September 2021 it was announced the supermarket chains PLUS and Coop have reached an agreement on a merger. The stores will continue under the name Plus, the name Coop will disappear. The combined organization is expected to become operational early next year.[3]

Store brands

Coop Supermarkten is a cooperation of 242 supermarkets (on 2015-01-01):[2]

  • 36 price-aggressive large supermarkets under the name Supercoop,[1] usually located in populated areas with a lot of competition .
  • 60 smaller supermarkets under the name CoopCompact.[6]
  • Over 140 normal stores under the name Coop.[7] A bit more expensive than their big brothers, these are usually located in rural areas where there is not a lot of competition .
  • Several other stores, operated by franchisers under a different name (not using one of the Coop store formats).

References

  1. 1 2 3 "Distrifood profile Coop", Distrifood, retrieved 2015-04-13
  2. 1 2 "Profile Coop Supermarkten" Archived 15 March 2016 at the Wayback Machine, Coop.nl, retrieved 2015-04-13
  3. 1 2 "Plus and Coop merge into a supermarket organization". netherlandsnewslive.com. 6 September 2021. Archived from the original on 7 September 2021. Retrieved 7 September 2021.
  4. 1 2 "History of Coop" Archived 17 April 2014 at the Wayback Machine, Coop.nl, retrieved 2015-04-13
  5. ↑ "Coop loyalty card", Coop.nl, retrieved 2015-04-13
  6. ↑ "About CoopCompact", Coop.nl, retrieved 2015-04-13
  7. ↑ "About Coop", Coop.nl, retrieved 2015-04-13
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