B
TypeTrading name
IndustryBanking, Financial services
Founded3 May 2016
Defunct4 December 2019
Headquarters30 St Vincent Place, Glasgow, Scotland, G1 2HL, United Kingdom
ServicesRetail banking
SME banking
ParentClydesdale Bank plc
Websiteyouandb.co.uk

B was a banking brand in the United Kingdom which operated between 2016 and 2019 as a trading division of Clydesdale Bank plc.[1] B focused on app-based banking and computer learning of personal finances to help customers manage their money.

History

B offered an app-based current accounts that is paired with a savings account.[2] B's bank cards use the Mastercard system for both debit and credit cards. [3] B also offered a credit card, with a selling point of consistently low interest rates and no foreign transaction fees.

In June 2019 CYBG plc, the parent company of Clydesdale Bank plc announced that the B brand was to be phased out and replaced by the Virgin Money brand in December 2019.[4][5]

B closed applications for new current accounts on 4 December 2019 and existing B accounts were re-branded as Virgin Money the following day.[6]

See also

References

  1. ↑ "Announcing "B" – the new face of banking – CYBG". www.cybg.com. Retrieved 19 June 2018.
  2. ↑ "Designed for Better Banking – B Digital Banking". www.youandb.co.uk. Retrieved 19 June 2018.
  3. ↑ "Got a Question? Get in Touch with the Studio B Team". www.youandb.co.uk. Retrieved 19 June 2018.
  4. ↑ "Launching the new Virgin Money". CYBG. 19 June 2019.
  5. ↑ "Clydesdale and Yorkshire bank's 157 branches to be renamed "Virgin Money UK"". The Mirror. Retrieved 28 September 2019.
  6. ↑ @VirginMoney (5 December 2019). "It was an exciting day yesterday as B became Virgin Money! You may have seen that your account is now called Virgin…" (Tweet) – via Twitter.
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