pinkification

English

Etymology

pink +‎ -ification

Noun

pinkification (uncountable)

  1. The act or process of being made pink or being saturated with pink.
    • 2011, Brian Reich, Shift and Reset: Strategies for Addressing Serious Issues in a Connected Society, John Wiley & Sons, →ISBN, page 46:
      The amount of money that ultimately goes to breast cancer research as a result of October's pinkification is itself up for debate.
    • 2011, Monique Roffey, With the Kisses of His Mouth‎, Simon & Schuster, →ISBN:
      I stared at the book. It was pink. I strongly object to the pinkification of all products aimed at women.
    • 2012, Susanna Forrest, If Wishes Were Horses: A Memoir of Equine Obsession‎, Atlantic Books, →ISBN:
      She traced the pinkification of girls' toys to mid-1980s marketing. It's nigh on impossible to get anything for girls that isn't pink nowadays, she said, and as I recalled gazing at the saddlery shops at Olympia I realized that soon it was going to be impossible to get anything for horses that wasn't pink.
    • For more quotations using this term, see Citations:pinkification.
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