low-hanging fruit

• low hanging fruit

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low-hanging fruit (plural low-hanging fruits)

1. (idiomatic) Easily obtained gains; what can be obtained by readily available means.

   Antonym: high-hanging fruit

   • 2004, Sarah James with Torbjörn Lahti, The Natural Step for Communities: How Cities and Towns Can Change to, page 201:

     Low-hanging fruits are those actions that garner early agreement and that are obtainable in the short run.

   • 2007, Nick Johnstone, Environmental Policy and Corporate Behaviour, page 97:

     the low-hanging fruit are picked first

   • 2008, Thomas F. Schaller, Whistling Past Dixie: How Democrats Can Win Without the South, page 166:

     But, Florida aside, the low-hanging fruit is not in Dixie.

   • 2010, Dany Shukran, Best Practices: On Conducting International Meetings, page 18:

     But, we want to identify, the low-hanging fruit that we can harvest this year.

• easy pickings
• easy money
• like a ripe plum

• “Low-hanging fruit: the history”, by Mark Liberman of Language Log (2022-08-03)