hypermasculine

hyper- +‎ masculine

• IPA^(key): /ˌhaɪpə(ɹ)ˈmæskjʊlɪn/, /ˌhaɪpə(ɹ)ˈmæskjələn/

hypermasculine (comparative more hypermasculine, superlative most hypermasculine)

1. Extremely masculine
   • 2009 February 26, Loretta Chin, “Canada produces fashion by buddies and brothers”, in Toronto Star‎:

     But it's also in keeping with menswear's current preoccupation with authenticity, a return to basic, hardworking and hypermasculine clothing.

   • 2023 April 6, Julia Angwin, “If It’s Advertised to You Online, You Probably Shouldn’t Buy It. Here’s Why.”, in The New York Times‎, →ISSN:

     I can see why Jeremy’s Razors is focusing its ad dollars on men who might appreciate its hypermasculine message. But the reverse is not as clear: Are these men better off for having been pitched an “anti-woke” razor?