broadcast jockey

English

Alternative forms

Etymology

From broadcast +‎ jockey, modelled on disc jockey and video jockey.

Noun

broadcast jockey (plural broadcast jockeys)

  1. (South Korea) A streamer (person who streams activities on their computer to a live online audience).
    • 2020, Eve Turow-Paul, Hungry: Avocado Toast, Instagram Influencers, and Our Search for Connection and Meaning:
      The virtual community ends up expanding far beyond the broadcast jockey, and envelops all those logged on at the same time.
    • 2020, Hyesu Park, Understanding Hallyu: The Korean Wave Through Literature, Webtoon, and Mukbang:
      Mukbang was made popular in Korea in the late 2000s by broadcast jockeys (BJs) who started live-streaming their shows wherein they consume large meals by using online livestreaming platforms such as Afreeca TV or YouTube.
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