WMGV
Broadcast areaNew Bern, North Carolina
Greenville, North Carolina
Jacksonville, North Carolina
Kinston, North Carolina
Frequency103.3 MHz
BrandingMagic 103.3/95.5
Programming
FormatAdult contemporary
AffiliationsPremiere Networks
Ownership
Owner
WIKS, WSFL-FM, WMJV, WNCT
History
First air date
September 4, 1983 (as WZYC)
Former call signs
WZYC (1982-1991)
WKQT (1991-1996)
Call sign meaning
W MaGic (current branding) V (former branding)
Technical information
Facility ID48400
ClassC1
ERP100,000 watts
HAAT299 meters (981 ft)
Transmitter coordinates
35°07′55.00″N 76°52′32.00″W / 35.1319444°N 76.8755556°W / 35.1319444; -76.8755556
Translator(s)95.5 W238CF (Jacksonville)
Links
Websitemagic1033.com

WMGV (103.3 FM, "Magic 103.3/95.5") is an adult contemporary music formatted radio station licensed to serve Newport, North Carolina. The station serves Eastern North Carolina with a mix of music from the 1980s, 1990s, 2000s and today.

History

WMGV has been on the air since the early 1980s. Over the years it has been known as "V103.3", "Classy 103.3, "Kat 103.3", and, back in the 1980s, "Z103".

In 1989, Henry Hinton started New East Communications of Greenville, North Carolina. The company's stations were WKQT, WCZI, and WGPM. WKQT was sold in 1996.[1]

On February 2, 2017, Beasley Media Group announced that it would sell its six stations and four translators in the Greenville-New Bern-Jacksonville, North Carolina market, including WMGV, to Curtis Media Group for $11 million to reduce the company's debt.[2] The sale was completed on May 1, 2017.[3]

On October 24, 2022, the station reverted back to adult contemporary as "Magic 103.3/95.5", including the recent addition of a simulcast on translator 95.5 W238CF Jacksonville, with the station's previous iteration as hot adult contemporary effectively taken over by sister station WMJV, which had shifted to the format the previous week. No other changes are planned at this time, as the entire previous "V" airstaff retains their positions following the move, with the exception of adding Delilah in evenings.[4]

References

  1. "About Us". talk1070.com. August 19, 2006. Archived from the original on August 18, 2006. Retrieved 21 March 2023.
  2. Layden, Laura (February 3, 2017). "Beasley to sell six stations in North Carolina for $11 million". Naples Daily News. Retrieved June 6, 2017.
  3. "Consummation Notice". CDBS Public Access. Federal Communications Commission. May 3, 2017. Retrieved June 7, 2017.
  4. WMGV Has a Magical Relaunch Radioinsight - October 24, 2022


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