"Money"
Single by Cardi B
ReleasedOctober 23, 2018 (2018-10-23)
Recorded2018
GenreHip hop
Length3:03
LabelAtlantic
Songwriter(s)
Producer(s)J. White Did It
Cardi B singles chronology
"Taki Taki"
(2018)		 "Money"
(2018)		 "Twerk"
(2019)
Music video
"Money" on YouTube

"Money" is a song by American rapper Cardi B, released by Atlantic Records on October 23, 2018. The song was written by Cardi B with its producer J. White Did It.[1][2] Its music video features Cardi playing characters in different locations, including in an art museum, a bank and a brothel. Cardi performed the song at the 61st Annual Grammy Awards, alongside the "Money Bag" instrumental. The song and its music video received acclaim and accolades including Best Hip Hop Video at both the 2019 BET Hip Hop Awards[3] and the 2019 MTV Video Music Awards[4] and a Rhythm & Bars Award at the 2019 Soul Train Music Awards.[5] "Money" was certified quadruple platinum by the Recording Industry Association of America (RIAA).

Background

On October 22, 2018, Cardi B announced that the single would be released the following Thursday.[6] However, the song was released two days earlier due to a leak.[7] The single's artwork features Cardi posing in gloves composed of gold watches and a gilded, chain-fringed hat.[8]

Composition

"Money" is a New York hip hop number, with Cardi performing over a stripped-down hip hop drum beat, bass tones and piano notes.[9] Lyrically, it celebrates financial stability.[8]

Critical reception

Writing for Rolling Stone, Jon Blistein commented "Money" "boasts a stomping yet simple beat built around spitfire trap drums and stark piano strikes. Cardi rides the beat with characteristic aplomb, switching flows with ease as she unravels an array of punchlines and another instantly memorable hook."[10] Carl Lamarre of Billboard opined the song "finds Cardi dashing back to her mixtape roots, flexing a steely flow over a thunderous beat."[11] Tom Breihan of Stereogum wrote, "this is exactly the sort of song that Cardi B should be making right now. It's tough and immediate, and it projects the same larger-than-life sneer that made Cardi sound like such a revelation on 'Bodak Yellow' more than a year ago."[9] Stephen Kearse of Pitchfork deemed the track "familiar yet fun," and added, "Cardi remains a direct and parsimonious writer, paring ideas down to their essence."[12] Complex listed the song among the week's best releases, with editor Carolyn Bernucca praising the lyrics.[13]

Music video

Background and synopsis

Cardi portraying a statue in a glass case at the center of a museum room, surrounded by several of her previous looks.[14]

In early December 2018, Cardi teased the music video on her social media pages, sharing a behind-the-scenes look at her outfit, a leotard and headpiece made of gold watches.[15] The Jora Frantzis-directed video premiered on December 21, 2018.[16]

The music video opens with a dancer swinging hypnotically around an invisible pole. Cardi makes her first appearance in a black and white dress, which she wears with a futuristic-inspired, halo-like headpiece in an old-world style room. She is surrounded by a group of women in garter belts, black fascinators and open blazers baring nipples. Cardi then appears as a statue in a glass case, being gawked at by wealthy attendees. The glass case is surrounded by several of her previous outfits on display. She also portrays a nude piano player and a breastfeeding mother in couture.[17] In the following scene, a team of women take over the bank, as Cardi appears in a jewel-covered string bikini in a vault. The scene then moves to the strip club, with the rapper wearing a black leather corset showing off some moves on the pole and dollars flying all around her. She also makes an appearance as part of the audience in the club, wearing a massive version of a slanted hat.[18][19]

The looks in the old-world style room scene and in the bank vault were inspired by Thierry Mugler's 1999 Playboy photo shoot and Lil' Kim's look at the 1997 MTV Video Music Awards, respectively.[20][21] As of June 2020, the age-restricted video has garnered more than 100 million views, while the audio has accumulated more than 200 million views.

Critical reception

In Rolling Stone, Charles Holmes opined that the video "is a monument to celebration and opulent overload [...] The metaphors aren't subtle. In short, 'Money' showcases all of the personalities, characters and storylines that made Belcalis so compelling all 2018."[17] Rachel Hahn of Vogue described the video as "a full-out catalogue of some of Cardi's most over-the-top fashion moments yet."[18] Writing for Consequence of Sound, Lake Schatz said the clip "takes a seemingly mundane trip to the bank and turns into it the most sensual, lavish adventure, complete with sexual acrobatics and Cardi herself serving up one masterful outfit after another." He further added, "if Bank of America somehow became a posh strip club and French art museum all in one, this is the setting of [the video]."[22] Nick Romano of Entertainment Weekly noted Cardi "embraces her early beginnings as a stripper in New York."[23] Dayna Haffeden of XXL thought it "shows that she's the true definition of a boss,"[24] while Erica Gonzales of Harper's Bazaar felt the "ostentatious and unsubtle" visuals are "full of epic moments."[25] W magazine's Katherine Cusumano deemed the video "brilliant" and noted Cardi's first scene in the video with the group of women as "the male gaze so often seen in music videos—especially rap videos—inverted."[14]

Live performance

Cardi B gave the first televised performance of "Money" at the 61st Annual Grammy Awards. Pianist Chloe Flower opened the number, followed by Cardi in a tiger-print bodysuit and floor-length purple jacket, at the top of a set of risers fashioned like lilac vinyl couches, before taking her place atop the piano. She closed the performance wearing a large peacock feather fan. The look is from 1995 Mugler's couture collection, originally shown on the 20th anniversary of the French fashion house.[26]

Writing for Rolling Stone, Brittany Spanos noted "the rapper embraced her inner showgirl during a lush performance... The set had touches of Las Vegas showmanship as she vamped atop the bedazzled piano and later danced in front of a large peacock feather fan."[27] In Billboard, Taylor Weatherby wrote, "the performance put Cardi's panache at the forefront as she strutted across the stage, with none of the sparkles and choreography taking away from her impressive vocal performance."[28]

Awards and nominations

Year Ceremony Category Result Ref.
2019 BET Awards Video of the Year Nominated [29]
BET Hip Hop Awards Best Hip Hop Video Won [3]
Single of the Year Nominated
MTV Video Music Awards Best Hip-Hop Video Won [4]
Soul Train Music Awards Rhythm & Bars Award Won [5]
2020 ASCAP Rhythm & Soul Music Awards Winning Songs Won [30]
BMI R&B/Hip-Hop Awards Winning Songs Won [31]

Charts

Certifications

Region CertificationCertified units/sales
Canada (Music Canada)[53] Platinum 80,000‡
France (SNEP)[54] Gold 100,000‡
Poland (ZPAV)[55] Gold 25,000‡
Portugal (AFP)[56] Gold 5,000‡
United Kingdom (BPI)[57] Gold 400,000‡
United States (RIAA)[58] 4× Platinum 4,000,000‡

‡ Sales+streaming figures based on certification alone.

Release history

Region Date Format Label Ref.
Various October 23, 2018 [1]

References

  1. 1 2 "Money - Single by Cardi B". Tidal. Retrieved October 23, 2018.
  2. ↑ "ACE Repertory". ASCAP. Select "TITLE", type "Song" in the search engine, and click "Search". Retrieved March 1, 2019.
  3. 1 2 "Cardi B Leads 2019 BET Hip Hop Awards With 10 Nominations: Exclusive". Billboard. Retrieved September 12, 2019.
  4. 1 2 "Here Are All the Winners From the 2019 MTV VMAs". Billboard. August 26, 2019. Retrieved August 29, 2019.
  5. 1 2 Mitchell, Gail (October 25, 2018). "Chris Brown, Drake, Beyoncé & Lizzo Top Nominees For 2019 Soul Train Awards: Exclusive". Billboard. Retrieved October 26, 2019.
  6. ↑ Saponara, Michael (October 22, 2018). "Cardi B Announces New Single 'Money' Out Thursday, Says Offset's Solo Album Is 'Coming Soon'". Billboard. Retrieved October 22, 2018.
  7. ↑ Young, Alex (October 23, 2018). "Cardi B unleashes new single "Money": Stream". Consequence of Sound. Retrieved October 23, 2018.
  8. 1 2 Hahn, Rachel (October 23, 2018). "Cardi B One-Ups Offset's Love of Bling on Her New "Money" Artwork". Vogue. Retrieved October 24, 2018.
  9. 1 2 Breihan, Tom (October 23, 2018). "Cardi B – "Money"". Stereogum. Retrieved October 24, 2018.
  10. ↑ Blistein, Jon (October 23, 2018). "Hear Cardi B Rap About Morning Sex on Brazen New Song 'Money'". Rolling Stone. Retrieved October 23, 2018.
  11. ↑ Lamarre, Carl (October 23, 2018). "Cardi B Returns to Her Mixtape Roots With New Single 'Money': Listen". Billboard. Retrieved October 23, 2018.
  12. ↑ Kearse, Stephen (October 24, 2018). "Cardi B "Money"". Pitchfork. Retrieved October 24, 2018.
  13. ↑ "The Best New Music This Week". Complex. October 26, 2018. Retrieved October 26, 2018.
  14. 1 2 Cusumano, Katherine (December 21, 2018). "Cardi B's Brilliant New "Money" Video Features Kulture". W. Retrieved January 21, 2019.
  15. ↑ Aniftos, Rania (December 12, 2018). "Cardi B Teases Her Gold Plated Look for 'Money' Music Video". Billboard. Retrieved December 20, 2018.
  16. ↑ "MONEY Video Tomorrow!". Instagram. Archived from the original on 2021-12-24.
  17. 1 2 Holmes, Charles (December 21, 2018). "Cardi B Raps, Twerks, Breastfeeds In Extravagantly NSFW 'Money' Video". Rolling Stone. Retrieved December 21, 2018.
  18. 1 2 Hahn, Rachel (December 21, 2018). "Cardi B's "Money" Music Video Is as Over-the-Top as You'd Expect". Vogue. Retrieved December 21, 2018.
  19. ↑ Saponara, Michael (December 21, 2018). "Cardi B Heads Straight to the Bank in Luxe 'Money' Video: Watch". Billboard. Retrieved December 21, 2018.
  20. ↑ "Cardi B Returns To Her Stripper Roots And Reminds Us Why She Was Born To Flex In 'Money' Video". Blavity. December 21, 2018. Retrieved December 22, 2018.
  21. ↑ "The Best Looks From Cardi B's 'Money' Music Video". The Cut. December 21, 2018. Retrieved December 22, 2018.
  22. ↑ Schatz, Lake (December 21, 2018). "Watch Cardi B's New "Money" Music Video". Consequence of Sound. Retrieved December 22, 2018.
  23. ↑ Romano, Nick (December 21, 2018). "Cardi B embraces her stripper roots in NSFW 'Money' video". Entertainment Weekly. Retrieved December 22, 2018.
  24. ↑ Haffenden, Dayna (December 21, 2018). "Cardi B "Money" Video: Watch NSFW Party". XXL. Retrieved December 22, 2018.
  25. ↑ Gonzales, Erica (December 21, 2018). "Cardi B Breastfeeds in Her Insanely Epic "Money" Music Video". Harper's Bazaar. Retrieved December 22, 2018.
  26. ↑ "See How Cardi B's Archival Mugler Made It From Paris to the Grammys Stage". Vogue. February 11, 2019. Retrieved February 13, 2019.
  27. ↑ Spanos, Brittany (February 10, 2019). "Grammys 2019: Cardi B Vamps for 'Money' Performance". Rolling Stone. Retrieved February 13, 2019.
  28. ↑ Weatherby, Taylor (February 10, 2019). "Cardi B Twerks On a Dazzling Piano in Glamorous 'Money' Performance at 2019 Grammys: Watch". Billboard. Retrieved February 13, 2019.
  29. ↑ Warner, Denose (June 23, 2019). "Here Are All the Winners From the 2019 BET Awards". Billboard. Retrieved December 21, 2019.
  30. ↑ "2020 ASCAP Rhythm & Soul Music Awards". ASCAP. July 15, 2020.
  31. ↑ "2020 BMI R&B/Hip-Hop Awards". BMI.
  32. ↑ "ARIA Chart Watch #497". auspOp. November 3, 2018. Retrieved November 3, 2018.
  33. ↑ "Cardi B – Money" (in Dutch). Ultratip. Retrieved November 17, 2018.
  34. ↑ "Cardi B Chart History (Canadian Hot 100)". Billboard. Retrieved November 8, 2018.
  35. ↑ "Official IFPI Charts – Digital Singles Chart (International) – Week: 44/2018". IFPI Greece. Archived from the original on November 12, 2018. Retrieved November 12, 2018.
  36. ↑ "IRMA – Irish Charts". Irish Recorded Music Association. Retrieved January 5, 2019.
  37. ↑ "Savaitės klausomiausi (TOP 100)" (in Lithuanian). AGATA. November 2, 2018. Retrieved November 2, 2018.
  38. ↑ "NZ Top 40 Singles Chart". Recorded Music NZ. January 14, 2019. Retrieved January 11, 2019.
  39. ↑ "Cardi B – Money". AFP Top 100 Singles. Retrieved November 16, 2018.
  40. ↑ "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved January 5, 2019.
  41. ↑ "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 201845 into search. Retrieved November 12, 2018.
  42. ↑ "Veckolista Heatseeker – Vecka 44, 2 november 2018". Sverigetopplistan. Retrieved November 3, 2018.
  43. ↑ "Official Singles Chart Top 100". Official Charts Company. Retrieved January 5, 2019.
  44. ↑ "Official Hip Hop and R&B Singles Chart Top 40". Official Charts Company. Retrieved February 11, 2019.
  45. ↑ "Cardi B Chart History (Hot 100)". Billboard. Retrieved November 6, 2018.
  46. ↑ "Cardi B Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved November 6, 2018.
  47. ↑ "Cardi B Chart History (Hot R&B/Hip-Hop Airplay)". Billboard. Retrieved December 1, 2023.
  48. ↑ "Cardi B Chart History (Rhythmic)". Billboard. Retrieved February 26, 2019.
  49. ↑ "Hot 100 Songs – Year-End 2019". Billboard. Retrieved December 6, 2019.
  50. ↑ "Hot R&B/Hip-Hop Songs – Year-End 2019". Billboard. Retrieved December 6, 2019.
  51. ↑ "Rhythmic Songs – Year-End 2019". Billboard. Retrieved December 6, 2019.
  52. ↑ "Top 100 Songs of 2019". Rolling Stone. January 10, 2020. Retrieved February 15, 2020.
  53. ↑ "Canadian single certifications – Cardi B – Money". Music Canada. Retrieved February 5, 2019.
  54. ↑ "French single certifications – Cardi B – Money" (in French). Syndicat National de l'Édition Phonographique. Retrieved October 25, 2023.
  55. ↑ "Wyróżnienia – Złote płyty CD - Archiwum - Przyznane w 2021 roku" (in Polish). Polish Society of the Phonographic Industry. Retrieved August 12, 2021.
  56. ↑ "Portuguese single certifications – Cardi B – Money" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved May 23, 2022.
  57. ↑ "British single certifications – Cardi B – Money". British Phonographic Industry. Retrieved June 6, 2021.
  58. ↑ "American single certifications – Cardi B – Money". Recording Industry Association of America. Retrieved May 29, 2020.
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