DECA
Formation1946 (1946)
TypeCareer and Technical Student Organization (CTSO)
Legal statusNonprofit
Location
Membership
224,000+
President
Lori Hairston
Executive Director
Frank Peterson
Staff
25
Websitewww.deca.org
Formerly called
Distributive Education Clubs of America

DECA Inc., formerly Distributive Education Clubs of America, is a 501(c)(3) not-for-profit career and technical student organization (CTSO) with more than 224,000[1] members in all 50 U.S. states, Washington, DC; Canada, China, Germany, Poland, Guam, Mexico, Puerto Rico and Spain. The United States Congress, the United States Department of Education and state, district and international departments of education authorize DECA's programs.

DECA is organized into two unique student divisions each with programs designed to address the learning styles, interests, and focus of its members. The High School Division includes over 173,000 members in 3,200 schools.[2] The Collegiate Division (formerly Delta Epsilon Chi) includes over 4,000 members in 200+ colleges and universities.[2]

The organization's mission statement is as follows:

DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe. The four components of the organization's Comprehensive Learning Program are that DECA integrates into classroom instruction, applies learning, connects to business, and promotes competition. DECA prepares the next generation to be academically prepared, community-oriented, professionally responsible, experienced leaders.

Dr. William Morrison served as executive director from 1992 to 2014. Patrick Anderson served as executive director from 2014 to 2018. Briggs Marett served as the executive director in 2018. Nicole Rodrigues formerly served as president.[3] Henry Patterson (again) is currently serving as the executive director since 2020. Ohm Patel is currently serving as president.

Governance and partners

According to DECA's bylaws,[4] the organization is governed by four primary bodies:

Executive Director - The executive director is responsible for implementing the board's policies, serving as the fiscal agent and primary spokesperson of the organization, and employing such staff as necessary to plan and execute the board's policies. The executive director is Frank Peterson.

Board of Directors - An eleven-member Board of Directors establishes policies relative to the interpretation and implementation of the constitution and bylaws. The current President of the board of directors is Scott Jones and the current President-Elect is Steven Mitchell.

National Advisory Board - DECA's National Advisory Board (NAB) is composed of business partners that provide strategic advice for the organizations, professional insight on content and crucial financial support for programming. The current chair of the NAB is Mike Brown from M & M Productions.

Congressional Advisory Board - DECA's Congressional Advisory Board (CAB) is a bipartisan group of United States Senators and Congressmen and women representing varied political philosophies, but all supporting career and technical student organizations as an integral part of delivering career and technical education to ensure that America's youth are college and career ready.

Conferences

The International Career Development Conference (ICDC) is available to all DECA members. Although only qualifying members may take part in the competitive events series, the conference also offers workshops, academies, and networking for students who wish to further their business skills. DECA ICDC is generally held in April or May of each year and 21,000+ members, advisors, and business professionals attend the conference. The location of the conference rotates between three cities: Anaheim, California; Atlanta, Georgia; and Orlando, Florida.

Competition hierarchy:

  • Regional (in some areas, this is known as Area Competition or District Competition)
  • State Career Development Conference (SCDC)
  • International Career Development Conference (ICDC)

Other conferences include:

  • Association Leadership Conferences
  • Association Career Development Conferences (CDC)
  • AMPED
  • Central Region Leadership Conference (CRLC)
  • Chartered Association Management Conference (CAM)
  • Emerging Leader Summit (ELS; formerly WROTC & SOLT)
  • Innovations and Entrepreneurship Conference (IEC)
  • New York Experience
  • Sports and Entertainment Marketing Conference (SEM)
  • The DECA Power Trip
  • Train the Trainer Conference
  • Western Region Leadership Conference (WRLC)

Competitive events

Winners of Indiana DECA SCDC
Winners of Indiana DECA SCDC 2022

DECA allows members to participate in ten different types of competitive events:

  • Principles of Business Administration Events
  • Team Decision Making Events
  • Individual Series Events
  • Personal Finance Literacy Events
  • Business Operations Research Events
  • Project Management Events
  • Entrepreneurship Events
  • Marketing Representative Events
  • Professional Selling and Consulting Events
  • Online Events

[5]Competitive events fall into six different career clusters:

  • Business Management & Administration
  • Entrepreneurship
  • Marketing
  • Finance
  • Hospitality & Tourism
  • Personal Financial Literacy

Executive officers

DECA's Executive Officer Teams consist of one President and four vice-presidents for both the high school and collegiate divisions. A new team of officers is elected every year at the International Career Development Conference by voting delegates from around the globe. The Executive Officer Teams serve as brand ambassadors for the organization during their term by attending conferences where they give speeches and present workshops.

2023-2024 High School Executive Officer Team

President: Alex Ellsworth (NV)

Central Region Vice President: Holly Huston (MO)

North Atlantic Region Vice President: Trinjan Kaur (MA)[6]

Southern Region Vice President: Olivia Stegner (GA)

Western Region Vice President: Eva Shapiro (CO)

2023-2024 Collegiate Executive Officer Team

President: Matthew Peagler (AZ)

Vice President: Maryam Amin (OK)

Vice President: Denise Konaté (UT)

Vice President: Emma Rose (TN)

References

  1. ↑ "About DECA Inc". DECA, Inc.
  2. 1 2 "About – DECA Inc". Retrieved September 4, 2022.
  3. ↑ "Nicole Rodrigues: Leading The PR Agency Of The Future". Mirror Review. September 28, 2020. Retrieved March 15, 2023.
  4. ↑ https://www.deca.org/wp-content/uploads/2014/09/about_deca_inc_bylaws.pdf
  5. ↑ "Collegiate Executive Officers | DECA Inc". www.deca.org. Retrieved June 12, 2023.
  6. ↑ "High School Executive Officers | DECA Inc". www.deca.org. Retrieved June 12, 2023.
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