Available in | Multilingual |
---|---|
Founded | 2004 |
Area served | Asia Pacific region / Europe |
Industry | Online gambling |
Services | Online betting and gaming |
Employees | 1000+ |
URL | Official website |
Dafabet is an online betting site. The company was founded on 7 November 2004 and is headquartered in Makati, Philippines.
History
Dafabet was founded on November 7, 2004, in Makati, Philippines under the subsidiary of the privately-owned company AsianBGE licensed by Cagayan Economic Zone Authority (CEZA) and regulated by First Cagayan Leisure and Resorts (FCLRC). The company operated first in Asian countries then later advertised its UK presence by sponsoring football clubs such as Bournemouth, Norwich City, Aston Villa, Blackburn Rovers, Sunderland FC, Burnley FC, Everton FC and Celtic FC. The company owns a remote UK license under AsianBGE (Isle of Man) Limited, managed and regulated by The Gambling Commission in Great Britain.[1]
Services
Dafabet features In-Play gaming for sports events such as FIFA World Cup, Barclays Premier League, National Basketball Association, US Open, and Ultimate Fighting Championship. It has a partnership with ONEworks to process customer data. Dafabet provides live streaming and broadcasting of sporting events on the internet in order for the players to ensure the right outcomes. Its gaming platform is provided by Playtech, a leading software provider for Dafabet's casino online games, poker, slots and arcade games.
Dafabet offers an online affiliate programme for website owners and advertisers, who can earn commissions by referring players to Dafabet's betting platform.[2]
Reception
eGaming Review releases an annual list of the top 50 e-gaming operators in the world and after recognizing its growth and fulfilling a set potential, Dafabet made the top-half of the list at number 21 in 2013, the first time since it launched in 2004.[3] In 2014, eGaming Review again announced their rankings of the top 50 e-gaming operators in the world and this time around, Dafabet landed in at number 19. In 2015, Dafabet managed to maintain brand presence in Europe although it went down in e-gaming top 50 and ended at 23rd.[4][5]
Sponsorships
Dafabet has partnered with athletes and commentators including footballer Alan Shearer,[6][7] snooker player Jimmy White,[8][9] and footballer Steve McManaman.[10]
Among British football teams, it has partnered with Everton[11][12] and West Bromwich Albion in 2012–2013;[13][14] Aston Villa F.C. in 2013–2014 and 2014–2015;[15] Celtic in 2016–2017 and five subsequent seasons;[16][17][18] Burnley FC for 2016–2017;[19][20] Sunderland FC for several years, ending in the 2017–2018 season;[21][22] Fulham F.C for the 2018–2019 and 2019–2020 seasons;[23] Norwich City F.C. for three seasons starting with 2019–2020;[24] and AFC Bournemouth for two seasons starting with 2022-2023.[25] Aston Villa, Celtic,[18] and Fulham[23] put Dafabet's logo on the front of the players' shirts.
In snooker, Dafabet was the principal sponsor of Players Tour Championship 2012/2013 – Finals,[26][27] the 2014 World Snooker Championship,[28] and the Masters from 2014 to 2020.[29][30]
In 2015, Dafabet became the lead sponsor of eSports team Fnatic, with their logo placed on the middle of player's shirts.[31][32]
In 2020, Dafabet sponsored the cricket teams Durham and Sussex[33] and the Liga team Cádiz CF.[34]
See also
References
- ↑ "Asian BGE (Isle of Man) Limited". Gambling Commission.
- ↑ "Affiliate Programme". Dafabet Affiliates.
- ↑ "The eGR Power 50 Database – a business intelligence tool for the online gambling industry". eGR Power 50. Archived from the original on 10 June 2016. Retrieved 4 March 2013.
- ↑ "EGR Power 50 2015". Asian BGE. 6 November 2015.
- ↑ "Bet on Sports at Dafabet Sportsbook". Asian BGE Brands. 22 December 2015.
- ↑ "Alan Shearer signs on as Asian Ambassador for Dafabet". AsianLogic Limited. 31 May 2012. Retrieved 4 March 2013.
- ↑ "Newcastle legend gambles on ambassadorial status". SportsPro Media. 28 April 2011. Retrieved 23 April 2013.
- ↑ "Jimmy White – Dafabet's 2015 Brand Ambassador". Asian BGE. 30 January 2015.
- ↑ "Dafabet Announces Jimmy White's Continuation as Brand Ambassadors in 2016". Dafabet News. 30 January 2016. Archived from the original on 23 August 2016. Retrieved 22 August 2016.
- ↑ "Former English Footballer Steve McManaman Joins Dafabet Brand Ambassadors". Dafabet News. 19 August 2016. Archived from the original on 22 August 2016. Retrieved 22 August 2016.
- ↑ "Everton FC sign up Dafabet as international betting partner". The Liverpool Post. 23 August 2012. Retrieved 23 April 2013.
- ↑ "Everton sign on with Dafabet". iGaming Business. 22 August 2012. Archived from the original on 26 April 2013. Retrieved 23 April 2013.
- ↑ "News: West Brom and Everton sign on with Dafabet". Calvin Ayre. 17 August 2012. Retrieved 4 March 2013.
- ↑ "Dafabet signs Everton and WBA betting partnerships". EGR Magazine. 17 August 2012. Archived from the original on 7 November 2012. Retrieved 4 March 2013.
- ↑ "Dafabet announced as official main club sponsor". Aston Villa FC. 11 June 2013.
- ↑ "Celtic Agrees to Five-year Extension Deal With Dafabet". Daily Record. 3 August 2018.
- ↑ Welch, Aaron (30 April 2016). "Dafabet Inks the Most Iconic Sponsorship Deal with Celtic". Dafa Sports. Archived from the original on 6 May 2016.
- 1 2 "Biggest ever shirt sponsorship deal in Scottish football history". Celtic FC. 2 May 2016.
- ↑ "Clarets announce record shirt sponsorship deal". Burnley Express. 15 June 2016.
- ↑ Welch, Aaron (15 June 2016). "Dafabet Closes Multi-million-pound Sponsorship Deal with Burnley FC". Dafa Sports. Archived from the original on 8 August 2016.
- ↑ Welch, Aaron (6 July 2016). "Dafabet Extends Partnership with Sunderland FC". Dafa Sports. Archived from the original on 10 July 2016.
- ↑ "The wait is (almost) finally over - Sunderland to unveil new home strip & Sponsor on Monday". Roker Report. 5 July 2018.
- 1 2 Friend, Nick (11 July 2018). "Dafabet Announces Partnership with Fulham FC". Sportpro Media.
- ↑ "City announce record breaking front of shirt partnership with Dafabet". Norwich City FC. 1 July 2019. Archived from the original on 1 July 2019.
- ↑ Jones, Rory (27 June 2022). "Bournemouth mark Premier League return with Dafabet main sponsorship deal". Sportspro Media.
- ↑ "Dafabet Sponsor PTC Grand Finals". Worldsnooker.com. Retrieved 23 March 2013.
- ↑ "PTC finals cue up major sponsor". Galway Independent. Archived from the original on 22 March 2014. Retrieved 23 March 2013.
- ↑ "Maguire Is Lisbon Lion". Worldsnooker.com. Archived from the original on 18 January 2015. Retrieved 4 February 2016.
- ↑ "Dafabet named new Masters sponsor". Dafanet.
- ↑ "Dafabet Masters". Snooker.org. Retrieved 19 April 2014.
- ↑ "Dafabet ink partnership with pro eSports organization Fnatic". Calvin Ayre. 1 October 2015.
- ↑ "Fnatic Inks Dafabet Deal". CSGOBetting.com. 10 October 2015. Retrieved 15 December 2015.
- ↑ "Dafabet furthers cricket sponsorships with two new deals". Insider Sports. 15 July 2020. Retrieved 5 April 2022.
- ↑ "Dafabet Announces Deal with Cádiz CF". Marca. 10 August 2020.